Heather B. Armstrong is widely acknowledged to be the most popular “mommy blogger” in the world. Her website, dooce®, has twice been listed as one of the 25 best blogs in the world by Time Magazine. Forbes listed dooce® as a top 100 website for women and named Heather one of the 30 most influential women in media. She is a New York Times Best Selling Author with 1.5 million Twitter followers and an actively engaged audience. Not bad for a “mommy blogger.” But that title is a digital pigeonhole. Heather is actually a writer, a speaker, a consultant, and a huge fan of Britpop.

Current Business: Dooce.com, HeatherbArmstrong.com

Definition of Success: Saying no in order to say yes to more of yourself.

Best Advice: Budget for delegation.

Secret to Being The Best Mom She Can Be: Making sure her kids are happy, loved and supported. Walking away from work at 5:00 pm and on weekends to spend time with kids.

Huge Time Saver: Delegate both household and business tasks to assistant.

Apps: Snapseed, VSCO Cam

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