Guest: CJ Hayden, Author of Get Clients Now Kip welcomes special guest CJ Hayden; Author of Get Clients Now and Get Hired Now. Together they discuss how to effective strategies of marketing. Key Points ~ The Most Common Mistakes Make in Marketing Your Business ~ There is No Silver Bullet - Get a Plan! ~ How to Focus Your Efforts - Filling the Pipeline, Following up, etc. ~ Universal Marketing Cycle - Page 32 - GetClientsNow.com/marketing_cycle.htm ~ The Fortune is in the Follow Up ~ The Most Effective Way to Market ~ Your Comfort vs Courage Zone of Marketing ~ What is Getting in the Way of Your Marketing ~ Focus on Your Niche ~ Start with the Simple Stuff First ~ Homework Assignment - Read Get Clients Now Remember: You Can If You Will!