It is a StartUp World. The "YourStartUpAdvisors" podcast exists to guide, inspire, inform, and ... yes... entertain those in, about to start, or investigating the viability of their entry in to the StartUp World. "It's a StartUp Word." means a few things: First, that startup mentality and activity crosses all borders. Second, that this podcast, and associated training sand development website has marshaled unparalleled resources.