Ep 28. How email marketing automation can help you sell more and give you back your time with John Lamphiere This year is an important year to be focusing on growing your email list. John Lamphiere, Regional Vice President, EMEA and APAC at Act

Learning To Love Analytics with Mercer

Apr 20th, 2021 38m 39s

Do you know your numbers? Are you measuring your results and where those sales are coming from? Or be honest, are you guessing just a little bit?! It's become increasingly difficult as business owners to know what marketing is working. It's tim

Spring clean your social media with Miruna Dragomir |26

Mar 17th, 2021 34m 53s

One size doesn’t fit all when it comes to creating your social media content and scheduling it. Miruna Dragomir, Head of Marketing at Planable, shares her steps to produce effective content in the most efficient way. Using Planable to save time

Jenny Proctor on marketing in a noisy world

Mar 4th, 2021 29m 13s

Marketing in a noisy world can be a challenge for us all, and maybe more so if you are an introvert. In this episode, we talk about Jenny's own career path, how to understand your personality type, work in ways that suit you best, reframing how

Bob Regnerus on creating effective Facebook ads funnels

Feb 18th, 2021 43m 13s

It’s no secret that Facebook ads are in for a ride this coming year. Bob and I discuss the impact of IOS 14 and what we can do to make the bumpy ride ahead a little more smooth. Plus, we talk about the importance of using video in ads, what the

Lucy from Method Marketing on what makes a winning marketing strategy

Feb 1st, 2021 27m 40s

Lucy explains the importance of a marketing strategy, drawing on her 10 years’ working both in-house and agency-side. In this episode, Lucy shares her top tips to create a winning strategy. Breaking down what that means, what it looks like with

What is visibility and why is it important?

Jan 19th, 2021 12m 32s

Visibility is one of those social media buzzwords you’ve probably been hearing more of lately – but what does it really mean to be visible online and why should you care about it? As a business owner, whether you have a product or service-based

Milla from Pink Storm Social on the benefits of being visible on Instagram

Jan 12th, 2021 27m 8s

Milla is a great example of a social media expert who puts her own advice into action, and in this episode we talk about what that means. I’ve watched her increase her visibility and grow significantly on Instagram in 2020, with a really engage

How to be interesting on social

Jan 5th, 2021 7m 34s

It’s January and many are in planning mode for their business and social media content. For this first episode of the year, I wanted to help inspire you to help you get your mojo back in creating content for social media and make it interesting

The Seven Secrets of Stories Ads That Work

Nov 5th, 2020 17m 35s

Stories get over 500 million users every day. 500 million! If that’s not a good reason to be running ads through this corner of the platform, I don’t know what is. Here I am going to explain how to create successful Instagram Stories Ads that g

5 Simple Ways to Nail Instagram in late 2020

Oct 6th, 2020 13m 52s

Looking back on all the things that have come before us in the past 6 months. A lot has changed. And a lot hasn’t. That goes for the world and for Instagram as a platform. The secrets to success on here are in some ways unchanged. But, in the p

Launch to a Small List

Aug 18th, 2020 9m 28s

You don’t have to have a huge email list to create a successful launch – but you do need at least a small one. One of the best things I did in my business was building my email list. It’s enabled me to talk directly to my warmest leads, make sa

Planning your launches for your business

Aug 11th, 2020 8m 38s

Running a successful business means keeping up with demand for new products and services. Time spent growing your audience and your offerings. But the creation is only the start. How do you launch something that’s a success, that gets sales and

Claire Winter on Creating Captivating Content

Aug 4th, 2020 30m 51s

Creating content that helps your business become – and stay – visible is important whatever your industry, but how do you manage this in a way that doesn’t eat up all your time? I spoke to journalist and content expert Claire Winter about how t

Hadrien Chatelet on the value of a strong brand

Jul 28th, 2020 32m 13s

There are many pieces of the puzzle when it comes to succeeding on social and in business. Along with a strong product and a good community, branding is undoubtedly one of them. Designer Hadrien Chatelet is a branding specialist who has worked

10 content wins for more saves and shares

Jul 21st, 2020 13m 35s

Stuck for content ideas? Here are 10 quick wins for the kind of value-added content that your audience will want to share and save. There’s always a lot of talk of beating the Instagram algorithm but I like to think of it as something you want

Nicky Raby on how to make an income from a scattered skillset

Jul 14th, 2020 44m 42s

Have you ever felt like you’ve amassed loads of skills but you don’t know how to fit them all together to make a career – and, importantly, an income – from them? You need Nicky Raby in your life. An actor, speaker and coach, Nicky specialises

Jodie Hayward on the benefits of business automation | 11

Jul 7th, 2020 30m 30s

Whether you’re an entrepreneur or a business owner looking to scale, getting the right systems in place can be a massive help in keeping you organised, efficient and saving you time – and headspace – in the long run. Who would I go to, to help

How to create Instagram content from home

Jun 30th, 2020 15m 23s

What would lockdown have been like without the internet? We’ll never really know, but we can imagine *shiver*. One thing we do know is that there has been, and still is, a need for content, content and more content. When it comes to creating In

Amy Woods on why repurposing content is so important and how to do it effectively

Jun 23rd, 2020 50m 7s

Creating content is an essential part of running an online business, but it can become a full-time job – unless you know how to effectively repurpose what you are creating. Figuring that out is how this week’s guest, Amy Woods, made her content

Danni McCabe on building a resilient business and why she’s fallen in love with Facebook again

Jun 16th, 2020 49m 27s

What happens when your business fails? For Danni McCabe it was chance to rethink what she wanted from life. In 2017 closed her bridal business and started Mamatribe, a platform that supports women in business. In this episode, we talk about how

Using Instagram hashtags to grow your audience

Jun 9th, 2020 10m 25s

Love them or hate them (and there is a lot of ill-feeling towards Instagram hashtags, trust me!) you need to be using hashtags if you want to grow your audience, and therefore your business, on Instagram. There’s lots more to it than bunging a

Reducing overwhelm & Increasing Productivity with Sarah Forde

Jun 2nd, 2020 27m 27s

How can we reduce overwhelm in running a business? When is it the right time to outsource work and who do we decide on what work to outsource? Sarah Forde offers virtual business support to female business owners who want to increase productivi

Instagram Live Streaming - 7 tips for success

May 26th, 2020 10m 12s

Consumers love video! Just look at the success of Instagram Stories, and with video ads and IGTV (finally) starting to gain popularity, every brand should be building video into its strategy. Live video in particular is expected to grow 15-fold

Bob Gentle on building a digital marketing business around your superpower that you love

May 19th, 2020 43m 20s

Evolving your business in changing times is very relevant for many right now. Bob Gentle has worked in the field of digital marketing for nearly twenty years, for most of that time running his own consultancy. Bob shares his advice in building