Over the last 20 years, technology has significantly altered the landscape of consumer behavior, transforming how we shop, pay, and interact with products and services. The rapid development of e-commerce platforms, digital payment methods, artificial intelligence, and an overarching focus on customer convenience has primarily driven this seismic shift.

Arguably, one of the most noteworthy changes is the acceleration and convenience of shopping. As of 2023, Global digital commerce sales are valued at $6.3 trillion. It is projected to cross $8.1 trillion by 2026. 

In this week's episode, we are joined by Anne Laffin, Founder of Fin Marketing Management, and Joseph Lenard, author, and speaker, to discuss the continuing evolution of consumer behavior due to digital disruption.