6 to 7 Figures Show Podcast Image

6 to 7 Figures Show

Good podcast? Give it some love!
The 6 to 7 Figures Show is dedicated to helping consultants, coaches, and other experts transform their 6-figure practice into a 7-figure enterprise. Crack the code to 7-figures and live the life you were meant to live. Allow your business to free you to focus on the things that really matter to you.


Add Creators
1 episode

Recent Episodes

Episode 012: Scaling by Becoming a Non-Fiction Author – Hotseat Interview with Wendy Williams
The post Episode 012: Scaling by Becoming a Non-Fiction Author – Hotseat Interview with Wendy Williams appeared first on Frank Bria.
Episode 011: Scaling by Becoming a Non-Fiction Author
You can scale your business by becoming a non-fiction author. Scale yourself by becoming a non-fiction author There are 3 things we discuss about becoming a non-fiction author: The answer to the question “what should I write about?” How to monetize your book How to launch your book The answer to the question: “What should I write about?” There are 3 things you should think about: Find something you have a personal connection or story about. Don’t just pick a “popular topic.” Chandler Bolt is a perfect example. His first book, The Productive Person, wasn’t his expertise. But in writing the book, he had a personal story to tell about productivity. What will you sell with the book? You won’t become rich by selling the book. Make sure there’s congruence between the story you want to tell and the thing you want to sell. Come up with 3 speech ideas about the book. Are you excited about them? Motivated by them? How can I finish my book? One answer: get help. There are 2 ways to get help: a coach or a course. 2 book coaches I recommend: Ann Shebayni and Clementina Esposito If you want a self-directed course, I recommend Chandler Bolt’s Self Publishing School. (yes, that’s an affiliate link, but I know Chandler personally, wouldn’t recommend him unless I was completely convinced he’s the best man for the job. And it doesn’t cost you a penny to click on that link.) How to monetize your book Add an audiobook link in the front of the book to capture e-mail addresses. Create video content you give away for free to readers. Make sure you have a solid funnel that turns readers into buyers. How to launch your book 3 things you need: A launch team Bonuses JV partners Your launch team is a group of 25 – 50 people who are dedicated to helping you spread the message about your book. You need to give them explicit instructions, write copy for them to share, and communicate with them in a number of ways. Bonuses are time-sensitive offerings for buyers of your books. These are different than your “in-book” bonuses. These bonuses will expire. It could be a course, additional training, a call with you, etc. JV partners are critical to your success in a launch. They send out emails to their audiences suggesting people get a free copy of your e-book. From there, those prospects go through your funnel and the JV partner gets a percentage (usually 50%) of what you generate.     The post Episode 011: Scaling by Becoming a Non-Fiction Author appeared first on Frank Bria.
Episode 010: Steal the Show – Interview with Michael Port
“A manifesto for true authenticity disguised as a guide on public speaking.” Michael Port, my mentor and friend, takes us through his book, Steal the Show. Here are some of the highlights of the interview. Authenticity doesn’t mean “sameness”. It means we can adapt to the role we should be playing in each situation. How do you start a speech that doesn’t “give up the room” or make you small? Can you sell from the stage with authenticity? You serve your audience by playing the role they need you to play for them.     Get the book at stealtheshow.com where you can get bonuses like training and videos. Interview Michael started his career as an actor. After building a successful business mentoring and training entrepreneurs in sales and marketing, he has chosen to now focus on training public speakers. He believes this is a natural extension of his acting training and career. We play different roles in different parts of our lives. These different roles do not represent “inauthenticity” – they are just different slices of us. When we meet people in business who are “ahead of us”, we shouldn’t take a role as a subordinate. By simply identifying them as more practiced or have been more clever about executing things, we can keep our role as equal. For example, a chameleon is still a “real” chameleon when it changes colors – that’s just what a chameleon is. When we change how we behave based on these roles, they don’t make us “fake.” Sometimes people mistake authenticity for playing the wrong role. If you play the supporting role when you should be leading or vice versa, you are not being true and authentic to the audience. Great speakers – like great actors – are willing to “go all the way.” They make choices to serve their audience and they’re “all in.” A great teacher should make their students a little nervous – because the students want to do things to meet the expectations of the teacher. And Michael plays that role because it’s in service of his audience. When a speaker has a role mismatch, like letting the audience take control, they are not serving their audience. Here are some other things speakers do that destroy their role: Always telling people “what I’m going to tell you” at the beginning of the speech. Some speeches are a journey. Saying, “I’m happy to be here” at the beginning of a speech. Always speaking slowly, without varying your speech speed naturally. Saying, “Okay, let’s get started!” at the beginning of a speech. Starting with a lame joke to start the speech. Saying, “if there’s only one thing you should take away from my speech it’s…” Adhering to strict rules like, “don’t speak and move at the same time.” Looking down at the floor before you move. Make sure to cover the content in its entirety. Don’t tease the audience and tell them to “get the rest in my book.” A speaker sometimes needs to sell from the stage. Michael doesn’t really teach or practice “selling from the stage.” He believes that if you serve the audience in that moment, the audience will then come up to the speaker and ask how to work with them. When people use inauthentic “tactics” to manipulate their audience, they may only work in short term. Michael tells a story about one speaker who uses hard-pitching techniques but experiences high refund rates. Michael used a slightly different technique when he positioned his Graduate Program for his Heroic Public Speaking program. He announced that there would be an offer, and invited people to join if they wanted, but told people they could go to the pool if they weren’t interested. A lot of people attended, and the program sold out in 20 minutes. It’s important to treat your audience like adults and be clear about your intentions to sell to your audience. But you can only make sales offer in proportion to the level of trust you have created with your audience. The post Episode 010: Steal the Show – Interview with Michael Port appeared first on Frank Bria.
This podcast hasn't been reviewed yet. You can add a review to show others what you thought.

Mentioned In These Lists

There are no lists that include "6 to 7 Figures Show". You can add this podcast to a new or existing list.
Rate Podcast
Podcast Details
Jul 27th, 2015
Latest Episode
Oct 15th, 2015
Release Period
No. of Episodes

Podcast Tags

Do you host or manage this podcast?
Claim and edit this page to your liking.
Are we missing an episode or update?
Use this to check the RSS feed immediately.