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Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Released Thursday, 11th February 2021
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Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Programmatic Bytes | Jonathan Wan | Japan Airlines | Part 1

Thursday, 11th February 2021
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In this episode of AshtonCast we provide an exclusive listen to the keynote presentation from Jonathan Wan, Director of Global Marketing, Media & Social, Japan Airlines which he did at the 2020 Programmatic Summit.


This was recorded just before COVID started to kick off.


In this session Wan will reveal challenges the Japanese flag carrier has encountered on its path to improve programmatic, will question why programmatic campaigns can turn out so pedestrian and will share some tips to help you not only avoid certain pitfalls, but to push ahead with programmatic confidence.


Hosted on Acast. See acast.com/privacy for more information.

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The Mistakes That Shaped Me

This podcast is brought to you by Ashton Media, producers of Australia’s leading independent conferences. for the CX, Customer Insights, Contact Centre, Marketing, Learning & Development and HR industries. In this series we’ve lined up an incredible list of industry leaders who have been brave enough to put their myriad successes to one side and explore a time that it all went wrong and how those lessons have impacted their leadership today. Hosted on Acast. See acast.com/privacy for more information.

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