Welcome to the Startup Secrets podcast! This show is for entrepreneurs, business owners and even university students all over the world who want to learn how to get started with the limited resources and time they have, and turn profitable as soon as possible... without getting stuck in their business.Learn from Leon Janse van Rensburg Ph.D, a business startup specialist and academic at a top South African university. Inside each episode, Leon shares his biggest "a-ha moments" and start-up secrets with complete transparency. From tough lessons learned, to mindset, marketing strategies, to pure business strategies, Leon pulls you into his world and shares his personal journey and secrets starting with one of the most difficult decisions he had to make for the wellbeing of his and his family. A decision that had led him to start from $0 and with no outside capital to build a location independent business!