In this episode, Mike and Jody discuss how to be in Sales without being salesy. 

Questions Answered:

• What advice do you have to help folks avoid being "Salesy"?

Key Takeaways:

• When people think of “salesy” they think used car salesman or door to door sales people and they don’t want to be that because they don’t feel comfortable with that approach.
• You have to believe in the product you are selling.
• Even more important, you have to believe in the problem you are solving for.
• You can be more empathic to the customer if you believe in the problem you are solving for.
• Ask questions and then take a genuine interest in the response.
• If you don’t want to have that kind of conversation, pause, think about it more and come up with a different approach.
• Sales is not about convincing people of things, it’s about compelling folks to take action.

Work With Catalyst Sale:

• Listen to our free resource (this podcast) and then put the action items into practice. Share your work with us via Twitter or [email protected]
• Invest in a Catalyst Sale course - self directed. Find our courses here 
• Hire us as a consultant/advisor within your team or organization 

Thank You 

Please send listener questions and feedback to [email protected] or contact us directly on twitter, facebook or LinkedIn.

This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.

The GAME Plan - a Catalyst Sale course