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HBR Presents / Brian Kenny
Cold Call
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In 2020, Amazon built a shelter for women and families experiencing houselessness on its campus in Seattle, Washington. The shelter was operated in partnership with a nonprofit organization known as Mary’s Place and was designed to address what
Özyeğin Social Investments was founded by Hüsnü Özyeğin, one of Turkey's most successful entrepreneurs, with a focus on education, health, gender equality, rural development, and disaster relief in Turkey. Harvard Business School senior lecture
In the spring of 2021, Raymond Jefferson (MBA 2000) applied for a job in President Joseph Biden’s administration. Ten years earlier, false allegations had been used to force him to resign from his prior U.S. government position as assistant sec
Harvard Business School professor Frances Frei and Paul English, one of the most imaginative and successful innovators of his generation, discuss how to tell the difference between a good idea and a bad one, the importance of iteration, and tak
Harvard University aims to be fossil-fuel neutral by 2026 and totally free of fossil fuels by 2050. As part of this goal, the university is trying to decarbonize its supply chain and considers replacing cement with a low-carbon substitute calle
In 2015, Apple debuted the iPhone 6S, which employed a default encryption system preventing both Apple and government authorities from accessing data stored on the device. But since then, global governments have questioned whether Apple’s desir
Ethanol had already transformed Brazil, where flex-fuel vehicles dominated the streets. Raízen, a bioenergy company headquartered in São Paulo, sought to prove that second-generation ethanol (E2G) could do the same for the world – especially in
In December of 2020, SolarWinds learned that they had fallen victim to a widespread malware supply chain attack. This attack granted hackers access to thousands of it customers’ data, including military and government agencies across the globe.
Should businesses take a stand for or against particular societal issues? And how should leaders determine when and how to engage on these sensitive matters?Harvard Business School senior lecturer Hubert Joly, who led the electronics retailer
When Ferrari, the Italian luxury sports car manufacturer, committed to achieving carbon neutrality and to electrifying a large part of its car fleet, investors and employees applauded the new strategy. But among the company’s suppliers, the rea
Which sales candidate is a startup’s ideal first hire? What marketing channels are best to invest in? How aggressively should an executive team align sales with customer success? Harvard Business School senior lecturer Mark Roberge discusses ho
In 2017, Tommy Hilfiger launched its adaptive fashion line to provide fashion apparel that aims to make dressing easier. By 2020, it was still a relatively unknown line in the U.S. and the Tommy Hilfiger team was continuing to learn more about
In December 2020, Delta Air Lines CEO Ed Bastian and his leadership team were reviewing the decision to join the OneTen coalition, where he and 36 other CEOs committed to recruiting, hiring, training, and advancing one million Black Americans o
Julie Owono is executive director of Internet Sans Frontières and a member of the Oversight Board, an outside entity with the authority to make binding decisions on tricky moderation questions for Meta’s companies, including Facebook and Instag
In August 2022, the Pentagon tasked Victor Lopez, then a captain in the U.S. Air Force, with launching a new Air Force innovation unit that leveraged commercial developers and military talent to acquire advanced technologies. It’s often believe
Entrepreneur Wendy Estrella is attempting to simultaneously scale her law practice, as well as her property management and development company. What strategy will benefit both businesses, and is there a downside to scaling them together, rather
On June 9, 2022, the first LIV Golf event teed off outside of London. The new tour offered players larger prizes, more flexibility, and ambitions to attract new fans to the sport. Immediately following the official start of that tournament, the
Launched in 2016, Proximie was a platform that enabled clinicians, proctors, and medical device company personnel to be virtually present in operating rooms, where they would use mixed reality and digital audio and visual tools to communicate w
In early 2023, the entertainment app TikTok reached close to one billion users globally, placing it fourth behind the leading social networks: Facebook, YouTube, and Instagram. Can all four of these networks continue to attract audiences and cr
In 2020, just a few months after the US began to shut down in order to prevent the spread of the Covid-19 virus, Serhant had time to reflect on his career as a real estate broker in New York City. He considered whether he should stay at his cur
mPharma, headquartered in Ghana, is trying to create the largest pan-African health care company. Their mission is to provide primary care and a reliable and fairly priced supply of drugs in the nine African countries where they operate. Co-fou
In 2020, the Mars Petcare leadership team found themselves facing critically important inclusion and diversity issues. Unprecedented protests for racial justice in the U.S. and across the globe generated demand for substantive change, and Mars
Launched in 2016, Unilever’s Future of Work initiative aimed to accelerate the speed of change throughout the organization and prepare its workforce for a digitalized and highly automated era. But despite its success over the last three years,
In late October 2022, Elon Musk officially took Twitter private and became the company’s majority shareholder. He needed to take decisive steps to succeed against the major opposition to his leadership from both inside and outside the company.
In 2020, AmerisourceBergen Corporation agreed to settle thousands of lawsuits filed nationwide against the company for its opioid distribution practices, which critics alleged had contributed to the opioid crisis. AmerisourceBergen’s legal and
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