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Copy Weekly

A daily Business and Technology podcast
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Episodes of Copy Weekly

When Dmitry Dragilev drove cross country to silicon valley, he had no idea what was ahead. Today, he owns Just Reach Out and has helped countless entrepreneurs and businessmen streamline their PR  practices. He operates on a value-driven approa
Anna Crowe has had a whirlwind career in SEO and content marketing. And she's only getting started. In this episode, Anna shares what she's learned in her role as editor at Search Engine Journal and how she sees content evolving. Brad and Anna
Elisa is the Content Director for Wordstream with a decade of industry experience under her belt. She leads the direction of content creation, staying ahead of trends and onboarding top talent to continually improve. In this episode, Brad and E
With a background in academic psychology and a love for research, Benyamin Elias never pictured himself delving into the world of marketing. Yet he now serves as the Content Marketing Lead at Active Campaign, a customer experience automation pl
Garrett Mehrguth is the CEO of Directive, a search marketing agency for enterprise brands that is continually innovating.  In this episode, Garrett breaks down his strategies for attracting top talent to Directive and explains the mutually bene
As the head of marketing at Buzzsprout for five years and counting, Alban Brooke took the helm at the start of the podcast boom and built the Buzzsprout brand from the ground up. In this episode, Alban shares what marketing and content strategi
Gaetano DiNardi got his start in the music business producing tracks for the likes of Fat Joe, Shaggy, and more.His first marketing gig was with Mike King of iPullRank. From there, it was on to SEO at Pipedrive and marketing lead at Sales Hacke
Andra Zaharia is an information security content marketer who started at Heimdal Security, before transitioning over to CyberGhost and later going out on her own.She created a content strategy and DA-topping links at Heimdal.At CyberGhost, she
Louis Grenier is the content lead at Hotjar, and the brains behind the Everyone Hates Marketers podcast.Here's how Louis has been able to humanize cold, nameless, and faceless web analytics at Hotjar with customer insight. And why he doesn't pr
We caught up with Tracey Wallace a few months ago while she was still the Editor-in-Chief at BigCommerce.Today, Tracey's gone on to serve as strategist and writer at 2PM (To Polymaths) and found eco-friendly pillow company, Doris Sleep. Here's
Len Markidan is a problem solver. His life began as a marketing specialist in the political field, before transitioning into consulting and later running marketing at Groove.Now, as the CMO of Podia, Len leads a team to help creatives make mone
Claire Suellentrop learned early on at Calendly that focusing on existing customers, instead of just acquiring new ones, is the best shot SaaS companies have at rapid growth.Since then, she's taken the same formula and applied it several times
Before Close.com was Close.io, they were Elastic Sales -- an outsourced sales company for startups. Steli Efti bootstrapped Close since the beginning, meaning they didn't have mountains of cash to fuel customer acquisition. Instead, content has
Nigel runs Organic Growth Marketing, delivering SEO and content marketing for primarily B2B SaaS companies. They specialize in building SEO programs from the ground up, and working with established companies that already do content well and are
Naser Alubaidi is a growth marketer at Venngage, where he focuses on everything from developing top-of-the-funnel awareness to solidifying bottom-of-the-funnel retention. Over the past few months, Naser has helped quarterback content partnershi
Lianna Patch is a conversion copywriter that specializes in humorous copy. She works mostly with online stores and SaaS businesses to write funny product descriptions, landing pages, websites, and emails. Why humor? Why not just be bland AF lik
Andy Crestodina is an 18-year veteran of the digital marketing space, co-founding the web design company. He writes blog posts, newsletters, records videos, conducts webinars, and gives presentations around the country on content strategy, sear
John Doherty gets around. Educated in Virginia before living in Switzerland. Made a name for himself at Distilled in New York City, before doing the SEO real estate rounds from HotPads to Trulia and Zillow in San Francisco, before settling in a
Brian Jackson is the Chief Marketing Officer over at Kinsta, managed WordPress hosting extraordinaire, who work with everyone from small-time bloggers on up to agencies and enterprise clients. Here’s how they use content to help position the co
Brittany Berger is a content marketing strategist and consultant for SaaS and B2B tech companies. Her focus is on helping businesses make more out of the content they have, whether that’s making it stand out more, perform better, or increasing
Joel Klettke is a conversion copywriter by trade, helping SaaS companies like HubSpot (ever heard of ‘em?) drive sales through the roof. But this work also lead him to create Case Study Buddy, a productized company focused exclusively on… you g
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