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Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Released Monday, 2nd November 2020
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Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Retail Success Series: How Planning Kept Emily Kerley Thriving Through Pandemic

Monday, 2nd November 2020
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Emily of Milkmaid Creations and Antiques is a farmer's wife and mom to three little girls. 

She started her retail business after leaving her corporate job to be home more with her growing family. She's owned her business for over three years, where she sells antiques, home decor, custom painted furniture, and working to reintroduce DIY classes.

In the past year, Emily has hired an employee and a babysitter to help focus and hone in on growing her business. 

When the pandemic hit, she took the time to get a website up and running, and made a major pivot to hosting online sales.

Listen to the ways that Emily has taken control of her business by digging deep into her numbers, surpassed last year’s sales, and was able to reach a big goal that has majorly paid off in her business!

I hope you’re feeling inspired. Come meet other amazing, creative retailers like Emily in the Rockstar Creatives FB community!

Topics Discussed:

  • How Emily got started in her retail business
  • The tactics that Emily has used to understand how to best take charge of the CEO of her business
  • How starting small and slowly growing helped Emily stay focused on the right-sized stage of her business

Follow Emily Kerley

Milkmaid Creations and Antiques  - https://milkmaid.commentsold.com/

FB - @milkmaidcreationsantiques

IG - @milkmaidca

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From The Podcast

Creative Shop Talk with Wendy Batten

How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas.Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.

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