212: De-influencing is the TikTok trend we've been waiting for! Conscious consumption is finally getting its mainstream moment - or is it here to stay? We're breaking down the two major benefits of being de-influenced - why is it actually amazing we're spending less money and acquiring less stuff? We're also brainstorming how content creators may "capitalize" on this moment to actually create more impactful, authentic relationships.

Meet me online - @ecochicpodcast on Instagram + @lauraediez on Tiktok. Email me at [email protected] more about your ad choices. Visit megaphone.fm/adchoices