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98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

Released Thursday, 2nd July 2020
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98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner

Thursday, 2nd July 2020
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My guest in today's episode is Jordan Brannon, the President and COO of Coalition Technologies. They are a long time Shopify design, development, and marketing agency that specializes in driving growth to small and mid-sized Shopify brands.

They’ve been a Shopify Partner for a decade and are now a Certified Shopify Plus Digital Marketing Partner.

Well known in the ecosystem for supporting complex, high value, SEO focused migrations onto Shopify.

What You Will Learn Today

  • Why successful branding is all about your ability to make your product and marketing unique within your vertical.
  • Why not all types of digital marketing will work for every brand.
  • Why you should take the time to understand your analytics and reporting tools.
  • Why SEO is almost always a good investment if your product is often described generically by a large cross-section of your audience.
  • What is the difference between technical SEO and On-site SEO.

Links And Resources Mentioned In This Episode

Thank You For Listening

I truly appreciate you choosing to listen today and for supporting the podcast and it's sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and every one personally!

New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!

Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunesStitcher, Google Play, or Spotify and don’t miss a single episode!

SHIPBOB: EPISODE SPONSOR

Picked, packed, and shipped.

This podcast episode was sponsored by ShipBob, the best-in-class order fulfillment company for small to midsize Shopify brands.

  • ShipBob provides 2-day and 3-day shipping and fulfillment for thousands of direct-to-consumer brands. They’ve also been fully operational during the Coronavirus across their 9 fulfillment centers in the US, Canada, and Europe.
  • ShipBob is also a tech-enabled 3PL that fulfills ecommerce orders for direct-to-consumer retailers. Their mission is clear...to make your Shopify brand successful by providing best-in-class logistics so your customers don’t go elsewhere. 
  • With reliable fulfillment services, warehouses near your customers, and connected technology that powers the fulfillment network, they will help improve transit times, shipping costs, and the delivery experience for your customers.

CLICK HERE to get started >> ShipBob.com


Hosted on Acast. See acast.com/privacy for more information.

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From The Podcast

eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.

My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, specifically focusing on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.Whether you are an established Shopify business owner or aspiring to launch your direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you succeed. I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes twice a week.Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.Our discussions go beyond the surface, providing in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. Together, let's unlock your ecommerce potential and accelerate your business to new heights.

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