For this twenty-second episode, I talked to Rick Perreault of Unbounce, one of the leading drag and drop landing page builders out there.

Rick used to be a creative director at an agency. He then started off with a vision of a platform to build landing pages that would be as easy to use as, say, PowerPoint. Now he’s leading a company of 175 people that is largely bootstrapped.

We talk about Rick’s childhood dream of becoming an astronaut, where he gets his inspiration for how to run his business, and why building the right company culture is everything.