How can personal trainers and HIT studios better serve their clients with injuries or orthopedic issues (and avoid potentially making them worse)? Rock Solid Fitness founder Patty Durell returns to talk about the common misconceptions and

Social Media Mastery for HIT Entrepreneurs: Reviewing Your Social Posts with Pete Cerqua - Part 1

9 days ago 38m 19s

How good is your social media marketing game in getting you more HIT clients? Is it really turning more of your prospects into customers, or are you unknowingly leaving money on the table? In this episode, Million-Dollar Trainer Pete Cerqua exp

Discounts Done Right: Crafting Irresistible Deals in High Intensity Training with Luke Carlson

16 days ago 30m 10s

Is offering discounts the best strategy for high-intensity training businesses, or can you achieve success without them? Discover Strength CEO Luke Carlson returns to the podcast to talk about what you need to know if you’re thinking about usin

Maximizing Fitness Profits with Ironclad Rates and Policies: Insights from Pete Cerqua

23 days ago 1h 51m

What one thing gives even experienced personal trainers and HIT business owners the biggest headaches and how can you avoid this? Pete Cerqua returns and explains how getting your rates and policies right can set you up for operating a fitness

Pete Cerqua on Why HIT Trainers Make Twice as Much as Regular Trainers

30 days ago 1h 45m

Want to know how High-Intensity Training can take your strength training business to the next level? If you've ever been skeptical of or wanted to know exactly why and exactly how HIT can earn you millions (no exaggeration — we have the receipt

Lifetime in HIT: Combating Burnout, Perfecting New Client Routines, and Trainer Education with Robert Francis

Mar 20th, 2024 1h 15m

What do you need to know to design and execute the best possible HIT workouts for your clients and how can you teach your strength studio’s trainers to do the same? Inform Fitness’ Robert Francis is a MedX clinician and master strength traine

The HIT Dilemma: 15, 20, or 30 Minute Workouts - What's the Optimal Business Choice?

Mar 13th, 2024 42m 31s

What’s the best workout session length for your personal training clients if you want to give them the best service while maximizing your earnings at the same time (and how would that work in practice)? Million-Dollar Trainer Pete Cerqua ret

453 - Does Dr. MacMillan's Eccentric Method Outperform Traditional Training? (Part 2)

Mar 6th, 2024 1h 26m

Can Dr. Michael MacMillan's advanced eccentric method and technologies unlock the keys to maximizing muscle growth and peak athletic performance or is it just another road that leads to the same HIT plateaus? Dr. Michael MacMillan joins the

Beating Burnout with Balance: The 3.3 Rule for Entrepreneurs with John Briggs

Feb 28th, 2024 1h 2m

What’s the best way for you to structure your workday to give your best to your clients, get the best out of your business, and not actually burn out? John Briggs joins us again for a deep dive into the science of balancing maximizing your pr

Budget Equipment Choices, Visionary Goals, Motorized Resistance Insights: Jeff Turner's Imagine Strength Q&A - Part 2

Feb 21st, 2024 45m 49s

Is it worth your time and money to think about Imagine Strength if you’re starting a new strength studio on a budget? Jeff Turner returns for part 2 of our Imagine Strength Q&A and we talk about which machines you should choose if you’re just

Pete Cerqua's 7-Figure Secret: Genius Strategy or Overhyped Fiction?

Feb 14th, 2024 1h 45m

Can HIT Business coach Pete Cerqua really make you a millionaire or is he just scamming you out of your money? Pete has decades of experience in building high-powered fitness businesses and training high-ticket clients, and he is also the au

Aurum's Rapid Expansion: Candid Insights on Strategic Decisions, Financial Performance, and Growth with CEO Julian Massler

Feb 7th, 2024 1h 4m

How can you grow your strength training business successfully and avoid the pitfalls that those who grow too soon, too fast, and too unprepared fall into? ⁠⁠Aurum Fit CEO Julian Massler returns to the podcast to talk about the strategies and

Bill DeSimone's Fitness Philosophy Q&A: Mastering Biomechanics for Safe and Effective Exercise - Part 2

Jan 31st, 2024 1h 45m

What makes certain popular exercises unsafe and some machines sub-optimal, and are you inadvertently increasing your clients’ risk of long-term injury (even if things seem like they’re fine right now)? Bill DeSimone returns for part 2 of our

The EOS Edge: How Small Businesses Can Thrive with Chris Beer's Strategies

Jan 24th, 2024 47m 32s

Anyone can start a strength training business, but what do you need to do to make sure you’re not just barely surviving but successfully thriving? Joining us on this episode is Chris Beer, The Wizard of Ops, and she specializes in helping fi

Your Imagine Strength Questions Answered: An In-Depth Discussion with Jeff Turner - Part 1

Jan 17th, 2024 41m 32s

If you’re a strength studio owner (or you’re looking to start one), why should you think about Imagine Strength versus other HIT machine brands? In this episode, I sit down with Imagine Strength’s Jeff Turner to talk about your questions, and w

Back to Basics: Pete Cerqua's Strategies for Revitalizing Veteran HIT Businesses

Jan 10th, 2024 34m 13s

Do you feel like your strength training business could use a jolt to revitalize itself and break through a plateau in growth? Legendary Trainer and Master HIT Business builder Pete Cerqua returns to talk about how you can double your revenu

Does Dr. MacMillan's Eccentric Method Outperform Traditional Training? (Part 1)

Jan 3rd, 2024 52m 39s

Just how powerful are eccentric-focused workouts and what do you need to know to really tap into the benefits for yourself and your clients? Dr. Michael⁠⁠⁠ MacMillan joins the podcast, drawing from his expertise and wealth of knowledge in b

Cracking the Code: How Pete Cerqua Doubled His Personal Training Sessions with This One Key Change

Dec 27th, 2023 45m

What PROVEN keys are there to DOUBLING your fitness business revenue are there and why are so many trainers and strength studio owners failing to use these? Legendary Trainer Pete Cerqua talks about the mistakes that even he made and how he

Building Simply Strong with Ed Collins: Empowering Seniors through Fitness

Dec 20th, 2023 1h 14m

What’s it like to build a thriving strength studio that makes a meaningful difference in your older clients’ lives and a powerful impact on your family? Simply Strong founder Ed Collins joins us to talk about his journey in designing a bus

Bill DeSimone's Fitness Philosophy Q&A: Integrating Strength and Steady State for Superior Health - Part 1

Dec 13th, 2023 1h 15m

How can you optimally tailor your HIT protocol if you or your clients want to do more than just resistance training as part of their active lifestyle? Bill DeSimone returns for a Q&A and we talk about how you can tweak your HIT protocol for

HIT Where It Fits: Transforming Any Space into a HIT Studio with Pete Cerqua

Dec 6th, 2023 55m 31s

If you had the knowledge of a legendary HIT Trainer and the experience of a massively successful businessman, how would you start your own Strength Studio? Pete Cerqua returns to talk about everything you need to know to start your own Fitne

Tailoring Training Intensity: A Deep Dive with Logan Herlihy

Nov 29th, 2023 51m 34s

What’s the best way to optimize intensity for your strength training clients and convert more of your free workouts into paying ones? This episode’s guest is Logan Herlihy, a senior exercise physiologist and general manager at Discover Strengt

The HIT Business Reboot: Personal Branding Essentials with Pete Cerqua

Nov 22nd, 2023 1h 3m

What are some of the biggest mistakes that are holding you back from really growing your fitness business? Legendary trainer Pete Cerqua returns to talk about the most important keys that every personal trainer and HIT Business owner MUST get

Revive Your Fitness Website with Connie Holen's 7-Step Audit Checklist

Nov 15th, 2023 50m 37s

So you have a website for your strength studio, but do you really know how well (or how poorly) it’s working to drive potential clients to your fitness business? In this episode, web design expert and fitness website specialist Connie Holden

Training and Transformation with Borge Fagerli — Mastering Fatigue Management in Strength Training, Debunking Resistance Training Myths, Tackling Muscle Gain Stagnation with HIT, Journeying into Life Design and the Quest for True Happiness

Nov 8th, 2023 1h 30m

How can you help your strength training clients break through plateaus and maximize muscle gain throughout life? Trainer of Champions Borge Fagerli returns to the podcast to talk about advanced strength training techniques and strategies to h