Do NOT make the mistake of mapping out a strategy to take over world .. think "sprint" not a "marathon"! WHY? Because you want to be able to execute quickly to get results faster.

Inside of the strategy phase you want to gain clarity on:

**Your Niche: WHO you want to serve? HOW you want to serve them?

**Your Offers: WHAT problems will your offer solve for your customer?

**Your System: HOW will you convert prospects into sales

**Your Launch: HOW will you launch your new offer?

**Your Traffic: DECIDE what types of traffic you will use ... and make sure to "do the math"

**STEP 2 = BUILDING**

Do NOT make the mistake 9 out of 10 people make by starting to build a "funnel" before you have mapped out your strategy ... doing so will lead to having dozens of half completed funnels that make no money, overwhelm and frustration.

Only start building your "funnel" once you have:

**all of your branding collateral ready to use: color codes, logos, personal photos, etc...

** all of your "on page" copy ready to use: written words, videos, design images, etc...

**all of your required tech integrations ready: payment processors, email marketing, video hosting, etc...

**a clear understanding of your strategy!!!

**a tracking sheet ready to track conversion data

**STEP 3 = LAUNCHING**

Do NOT make the mistake of spending money on ads if you are not in a position to lose the money! Ideally you will only spend money on ads IF:

**your offer has been tested/validated already (people have paid you for it)

**you have the money to lose (your expectation should be that the first dollars on ads is typically buying you data not sales)

**STEP 4 = OPTIMIZING & SCALING**

Do NOT make the mistake of ignoring your conversion data.

It is imperative to your profitability that you track your funnel conversion data and make changes based on the data, and not your emotions!

Here are a few common elements that you will likely be optimizing:

**Ad Targeting Audiences

**Ad Creatives (photos, videos)

**Ad Copy

**Funnel "On Page" Copy

**Funnel Page Design

**Offer Stacking & Pricing

**Email Subject Lines & Anchor Text (Links)

**Systems, Tools & Resources

**TIP**-spend extra time on your strategy, and little time on building so that you can get launched (testing/validating your offer) as quickly as possible ... then use the sales income to fund your future ad spend.

PURE GOLD Right there! You do not want to miss this conversation with Drew!

Connect with Drew:

https://www.facebook.com/drewburks

https://www.facebook.com/groups/escapethejoblife/

https://www.drewburks.com

Connect with Cory and Ron:

Head over to Https://profitswithpodcasts.com to find out more about how your can easily launch and monetize a podcast.

Or maybe you would like to learn more by jumping on a call with the guys? Just book a time that works for you!

Connect with the Guys - Hindsight HacKing Media

Ron COOL

Cory Carter

Or you just want to check out their websites: