In this Inbound Speaks interview, we chat with Karl Sakas about his INBOUND 2020 session Don’t Just ‘Make the Logo Bigger’: Transform How Your Agency Handles Difficult Clients. He shares who should be in the room and why. A hurdle, myth, and tip along the way as well as seven magical words every agency needs to know.

Don’t Just ‘Make the Logo Bigger’: Transform How Your Agency Handles Difficult Clients

What if your agency ran more smoothly and profitably? It starts by making a key shift in how you handle relationships with your most demanding clients! Agency advisor Karl Sakas (@KarlSakas) will share a simple yet powerful negotiation technique to help you successfully navigate difficult client conversations. You can start using the free, three-step process immediately.

In the past 20+ years, Karl's clients have included small businesses, large corporations, non-profits, and even an Olympic athlete. Since 2013, Karl has advised owners at nearly 400 agencies worldwide. With concrete tips, bonus tools, and interactive Q&A, you’ll head back to work from INBOUND 2020 with ideas to help you improve your agency.