Oh man, the future! Dan, Jenna, and Nasser are back to make sense of a year in which everything changed in digital... again. Grab yourself a frothy coffee and join our future-proofed trio as they dissect 2023, speculate what 2024 may have in st

AI Sunrise Series: Mount the Hype Cycle

Jun 14th, 2023 44m 39s

In the first part of DAC's AI Sunrise Series, the gang returns to discuss the topic on everyone's lips. Join Jenna, Dan, and Nasser as they explain what the dawn of AI means for digital marketers, businesses of all shapes and sizes, and the wor

Generative AI: It's the end of the world as we know it (and we feel fine)

Feb 14th, 2023 45m 51s

And we're back! Our triumphant trio returns to reveal all about marketing's hottest topic: generative artificial intelligence. Find how "the most profound technological development since the internet itself" is set to reinvent, well, pretty muc

SERP's up: The radical reinvention of SEO

Aug 8th, 2022 31m 55s

Some things never change, but SEO is not one of those things. Join Jenna, Nasser, and Dan as they check in on the sweeping evolution of organic search, explore Google's role therein, and ponder the future of one of digital's most traditional di

Behind the scenes of the Great Resignation

Feb 24th, 2022 36m 47s

We're witnessing the most tumultuous era in the history of talent acquisition and retention in the marketing industry, and it's showing no sign of abating. Amid the churn, Jenna, Nasser, and Dan recruited Talentfoot founder and CEO Camille Fett

2022: What to expect when you don't know what to expect

Dec 21st, 2021 41m 53s

Fourth-quarter deadlines, postponed plans, and crippling anxiety about the year ahead—there's no mistaking The Most Wonderful Time of the Year™! Join Santa Sahlool, Dancer Temby, and Jingle Bells Watson as they recap an eventful year and look a

Into the metaverse of madness

Nov 3rd, 2021 45m 28s

Facebook's metaverse announcement sent shockwaves around the digital world—and not just because of Mark Zuckerberg's "unique" presentation. But what does it all mean for brands, marketers, consumers, and the world at large? Choose your avatar a

Diversity in ad land

Sep 14th, 2021 37m 39s

We're back from our short summer hiatus to explore one of the marketing industry's most urgent issues: diversity. Listen in as Nasser, Jenna, and Dan are joined by LiveIntent CMO Kerel Cooper—an award-winning advocate for diversity in business,

Björn's brilliant B2B blueprint

Jul 7th, 2021 31m 29s

Is B2B marketing really more challenging than B2C? The digital age has blurred the lines between the two, so we enlisted T-Systems' Head of Digital Marketing, Björn Radde, to reveal truths from one of Europe's most successful B2B operations. Jo

Back to the cookie-less future

Jun 7th, 2021 43m 7s

Since we first covered the topic in episode one, Google has revealed that it will NOT replace third-party cookies with an equivalent mechanism to identify individual users. Cue anxious marketers asking themselves: "How are we going to do our jo

Gettin' Shingy wit it

May 5th, 2021 48m 23s

The iconoclastic David Shing (Shingy) is one of digital's most entertaining, fascinating, and polarizing figures—and he remains one of the sharpest minds in the business. Join Dan, Nasser, and Jenna as they chase down AOL's former "Digital Prop

The horsemen of the website apocalypse (and their buzzkill pal)

Apr 9th, 2021 37m 36s

In the grim darkness of the far future, there's no such thing as websites… or is there? Join Calamity Jenna, Nasser the Kid, and Dan "Just Dan" Temby as they mount their steeds to explore the very real prospect of a websiteless future. Our intr

CX, customer reviews, and 50 cases of beer: A chat with Jay Baer

Mar 3rd, 2021 42m

Keynote speaker, best-selling author, advisor to 36 of the Fortune 500, seventh generation entrepreneur, certified barbecue judge, divorce statistician, reformed domain squatter... Jay Baer has seen and done it all, and now he's Inside the Funn

Digital transformation: More than meets the eye

Feb 3rd, 2021 34m 22s

Digital transformation is one of the business world's most misconstrued concepts. It doesn't mean getting a new marketing stack or moving from carbon paper to Excel. So... what *does* it mean? Join Jenna, Nasser, and Dan as they explore and exp

Anecdotes from the omnichannel

Jan 5th, 2021 37m 33s

Omnichannel was thrust back into the limelight at the tail-end of a crazy year. Why? Because digital is becoming the world's de facto medium for working, socializing, shopping—and engaging with both local businesses and national brands. But wha

Should we rage against the AI machine?

Dec 3rd, 2020 46m 7s

Sooner or later, artificial intelligence is going to completely reinvent the world of marketing… again. But should we welcome our robot overloads or resist their ascent? What do marketing decision-makers need to know about AI as 2021 approaches

From "welcome back" to Westworld

Nov 3rd, 2020 39m 6s

On a scale of "one size fits all" to "borderline creepy", just how personalized should marketing be? Well, it depends, but one thing's for sure: there's no shortage of nuance, distrust, and legislation to contend with. In short, personalization

That's the way the cookie crumbles

Oct 6th, 2020 32m 41s

Cookies are helpful. But they're also the source of all digital evil... Or are they? There's a lot of misinformation floating around, but Jenna, Dan, and Nasser are here to set the record straight—and define exactly what marketing decision-make

Trailer

Introducing Inside the Funnel

Sep 30th, 2020 1m 31s

Welcome to Inside the Funnel, the podcast for marketing leaders, nerds, and aficionados who want to lift the veil on the marketing machine (machines wear veils, right?) and get the scoop from actual, real-life decision-makers.In each episode, D