Welcome back to Intellicast! On today's episode, Brian Peterson is joined by Alex Hunt, the CEO of Behaviorally, to discuss the evolution of Behaviorally as well as the evolution in the market research industry as a whole. Kicking off the epis

A Breakdown of IA Annual with Mary Draper

9 days ago 39m 49s

Welcome back to Intellicast! We have another great episode for you today. Brian Peterson is joined by Mary Draper, who has just returned from Atlanta and the Insights Association Annual Conference. Kicking off the episode, Mary and Brian discu

Recapping Quirks Chicago

14 days ago 28m 31s

Welcome back to Intellicast! It has been a couple of weeks, but we are back with a couple of special guests. Joining Brian Peterson this week are Gabby Blados and Matthew Alexander – both of whom attended Quirks Chicago.Kicking off the episode

ACS Legislation and a New Panel Launches

Mar 18th, 2024 23m 2s

Welcome back to Intellicast! EMI's own Matthew Alexander joins host Brian Peterson to discuss the latest market research news.Kicking off the episode, Brian gives a quick rundown of upcoming conferences and their dates, including Quirks Chicag

A Data Quality Discussion with Karine Pepin of The Research Heads

Mar 7th, 2024 44m 6s

Welcome back to Intellicast! We have a special episode for you today! Brian Peterson is joined by Mary Draper and special guest Karine Pepin, co-founder of The Research Heads, for an in-depth conversation on data quality.Before diving into the

Agile Research 101 with Brianna Boyer of AYTM

Feb 23rd, 2024 30m 8s

Welcome back to Intellicast! On today’s episode, Gabby Blados and Brian Peterson are joined by special guest Brianna Boyer, the Senior Director of Solution Strategy from AYTM, to discuss agile research.Before jumping into the agile research di

Big Investments and AI Legislation

Feb 14th, 2024 29m 56s

Welcome back to Intellicast! On today’s episode, Brian Peterson is joined by Jason Inderhees to talk about the latest market research and AI news! Kicking off the episode, Jason and Brian discuss the latest Bellwether report from the Institut

Brand Authenticity with Dan Braker of Breakthrough Research

Feb 6th, 2024 26m 58s

Welcome back to Intellicast! On today’s episode, we are joined by Dan Braker of Breakthrough Research.Just a note, we recorded this interview in December.Kicking off the episode, we learn a bit about Dan’s background and what led him to get

New Year, New Intellicast

Jan 25th, 2024 15m 58s

Welcome to a new season of Intellicast! We start the new season with some big news about Brian Lamar. Brian has decided to embark on a new professional journey and has decided to leave EMI. We wish him nothing but the best in his new adventure!

That’s a Wrap on Season 6!

Dec 19th, 2023 23m 5s

Welcome back to Intellicast! It is our last episode of season 6. Rather than revisiting past interviews as we have in the past, Brian Lamar and Producer Brian take a look back at this past season.They talk about the biggest trends from this se

Continuing the AI Discussion

Dec 12th, 2023 42m 12s

Welcome back to Intellicast! Brian Lamar and Producer Brian have a bit of a different episode today – they are continuing the AI discussion from a couple of weeks ago but with a market research news twist.Jumping right in, they guys congratula

Some News to Kick-Off December

Dec 6th, 2023 13m 32s

Welcome back to Intellicast! It's hard to believe we are inthe final month of 2023. Brian Lamar and Producer Brian have lined up a quicknews episode to help you ease into December.Starting the episode, the guys talk about the Q3 earningsrep

A Look at AI in Market Research

Nov 10th, 2023 38m 4s

Welcome back to Intellicast! Today’s episode is a bit different than normal. Brian Lamar and Producer Brian kick off the episode by jumping into some market research news, but all stories are tied to the theme of today’s epsiode: AI.First up,

New Data Privacy Laws, Award Winners, and an MR News Update

Oct 25th, 2023 36m 53s

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian dig into some of the recent news from around the market research industry.The episode kicks off with some commentary about how fall has really set in over the last

Client-Side Insights from Craig Alter of Perfetti Van Melle

Oct 11th, 2023 27m 34s

Welcome back to Intellicast! We have another great guest joining us on today's episode. Craig Alter, who works in consumer insights at Perfetti Van Melle, joins Brian Lamar and Producer Brian to talk about how research has evolved from a brand

The Intensity Factor with Jeremy Zogby of John Zogby Strategies

Sep 28th, 2023 1h 10m

Welcome back to Intellicast! On today’s episode, we are joined by Jeremy Zogby, the managing partner of John Zogby Strategies to talk about the current state of America, polling, and we even get a sneak peek into some results from their own pro

Breaking News from Four-Time Podcast Guest, Colson Steber

Sep 26th, 2023 18m 2s

Welcome back to Intellicast! In this episode, we’re joined by Colson Steber. This is Colson’s fourth time on Intellicast, so we’re very excited to have him.The guys waste no time in setting Colson up to share a special announcement: Communicat

News Stories to Kick-Off September

Sep 6th, 2023 18m 20s

Welcome back to another episode of Intellicast! Brian Lamar and Producer Brian have some market research news stories to share with you in today’s podcast.As per usual, the episode kicks off with some conference updates. If you’re listening to

A Sneak Peek at the IA NCC Fall Conference

Aug 29th, 2023 29m 33s

Welcome back to another episode of Intellicast! The Brians are joined by a special guest in this episode: Angelica Jump! Angelica is EMI’s Director, Research Manager and Global Team Lead (unless Brian Lamar comes up with another job title for h

Zoom AI, Media Measurement, and More

Aug 11th, 2023 22m 28s

Thanks for tuning in to another episode of Intellicast! We’ve entered the August lull, so this is a quick, news-filled episode.Brian and Brian waste no time jumping into the first news story: Bain & Company has acquired Max Kelsen’s consulting

Putting the "X" in MRX

Jul 28th, 2023 26m 35s

Welcome back to another episode of Intellicast! Brian Lamar and Producer Brian are talking about market research news in today’s episode!First and foremost, you can no longer reach us on Twitter. You’ll have to find us on “X” @Intellicast1. It

A Midsummer Market Research News Update

Jul 20th, 2023 20m 15s

Welcome back to Intellicast! Thanks for joining us for a Midsummer Market Research News Update!Today’s episode starts with updates on upcoming conferences. It’s hard to believe in just a few weeks kids will be back in school and fall conferenc

A Data Quality Conversation with Deb Ploskonka and Holly Smith of Cambia Information Group

Jul 7th, 2023 40m 25s

Thanks for tuning in to this special episode of Intellicast! Today, Brian Lamar and Producer Brian are joined by Chief Data Scientist Deb Ploskonka and Vice President Holly Smith of Cambia Information Group, as well as EMI’s Mary Draper to disc

Name Changes, Soap Boxes, and More

Jun 29th, 2023 27m 15s

Thanks for tuning in to Intellicast! In this episode, Brian Lamar and Producer Brian discuss conferences and some news stories from the past few weeks (yes, we know it’s been a while since our last episode!) So, without further ado, let’s jump

A Slow News Week

Jun 9th, 2023 23m 33s

Thanks for tuning in to another episode of Intellicast! This week Brian Lamar and Producer Brian have a short and sweet episode with everything you need to know to stay up to date on the market research industry. Let’s dive right into it!Kicki