Kenny Rueter is co-founder and CEO of Kajabi, an all-in-one online business platform empowering entrepreneurs globally to succeed online. What began from Kenny’s frustration in selling instructions on how to build a kids sprinkler toy online continues to thrive. Today, Kajabi is a 5 time back-to-back INC 5000 list SaaS that enables nearly a billion dollars a year in sales for its users, in business categories that span the expected to the unbelievable.

  Jonathan “JCron” Cronstedt is a relentlessly dedicated executive strategist and a passionate advocate for online education. As President of Kajabi, he leads a high-growth SaaS company powering digital entrepreneurship. Kajabi is creating a world where technology is no longer a barrier to building a successful business online. Alongside Kajabi’s CEO Kenny Rueter, JCron has led the Inc. 5000 company to surpass $1 billion in collective user base revenue.

   They speak with Jake & Gino about their platform, how they got started and sprinklers.

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The Rundown

Culture

The Beginning

Software Development

Side Hustle

Sprinklers

Seinfeld

Deep Desk

Digital Education

Imma Mentality

Done Is Better Than Perfect

2010

Information Marketing

Overnight Success

Adding Value

Pain Points

Core Values

#kajabiheroes

Marketing Tips

Roadblocks

Just In Time Learning

Benefit of the Benefit

Persona

Getting Started

Grit

Free Trial

Clarity

Captain of the Ship

Business Plans

Goals

Customer Success

Tips for Scale

Growth Mindset

Book Recommendations

Choosing Mentors

 

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