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Marketing and a MicEpisodes
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While AI language models can be helpful in many ways, they are not without their flaws. So, which is better for what task?We are going to compare ChatGPT, Microsoft's Bing AI, and Google Bard and shine a light on the pros and cons of each to de
Coming up with new material repeatedly can be exhausting. This is exactly why repurposed content is so valuable. We're going to talk about the all benefits of repurposed content, and show you several ways to reuse your existing material to reac
By now, you’ve probably heard of ChatGPT, the AI-generated content tool that the internet is obsessing about. We're going to take a deep dive into ChatGPT’s benefits, its limitations and to best use it in your own world.To watch the full video
We’ve all heard of the Boomers, but do you know about the Zoomers? Generation Z will soon become the largest group of consumers – so brands will need to start paying attention to their buying habits. We will share the characteristics, values, t
Calling all LinkedIn Users! This episode is for you. We're going to show you some best practices to help use LinkedIn as a dynamic marketing tool rather than an "About Us" page. To watch the full video of this episode visit: https://fusiononema
We all rely on reviews. Not only are they essential for customers, but they are crucial for your business. Getting people to leave a review, however, can be a task in itself - but we've got a solution for you. We're going to share with you an e
Hard to believe we are talking about 2023. Last year we gave you 6 digital marketing trends that we predicted were on the horizon for 2022. So, were we right, or way off?We'll share what we believe will be the heavy hitters in digital marketing
As the end of the year draws near, many businesses are asking themselves, “how did we do?” In this episode, we're going to help give your business a digital marketing audit so you can determine what’s working and what needs to be kicked to the
It may shock you to hear that not all WordPress sites are created equal. In this episode, we are going to share what it means to have a WordPress Custom Site vs. a WordPress Theme and why they will give you two very different results if you don
While there are lots of SEO tactics that need to be applied on an ongoing basis, there is one in particular that Google is doubling down on. We’re going to highlight the one SEO practice every business should be doing and what you can do to imp
Landing pages and websites are both customized to cater to potential customers, but they serve 2 very different purposes. So, do you need a landing page, a website, or both?In this episode, we're going to help decide by explaining the specific
Advertisers spend millions of dollars yearly on Google Ads for one simple reason: they work. However, which type of ad is better for your business?To help avoid wasting your marketing dollars, we are going to explain the differences between Dis
There's a hidden gem in your Google Business Profile that small businesses can use to their advantage: Google Posts.We'll show you how to create click-worthy Google Posts to help your business stand out and promote offers, events, products, and
Is your business ready for change or growth? You’re first thought might be “of course!" However, that may not be true if you haven’t taken a hard look at some key elements of your business. We're going to talk about steps to take in evaluating
We’ve come across a great process to help determine the current realities of your business, your desired outcome, and the action steps to get where you want to go.We're talking about the CIGAR method - tune it to find out what this is and how y
With 830 million members worldwide, LinkedIn sits on the throne as THE platform for professional networking, business relationships, and job opportunities. And its capabilities are only getting better. We're going to show you some of the latest
What’s better than acquiring new customers? Answer: Keeping your current ones.Maintaining your current customers can be cost-effective, profitable, and even easier than customer acquisition. We're going to talk about brand-tested customer reten
When it comes to making a purchase, is your decision influenced by what others are saying about it? Social proof is a strategy that many of us rely on when validating a product or service. In this episode, we’re going to explain why this is su
Blogs drive traffic to your website, help promote your business, improve your online rankings, and build trust with potential customers. We're going to highlight the many benefits of having a blog on your website, and how to create blogs that s
Google Business Profile is a great tool that helps customers not only find your business, but learn more about what you offer, and connect directly to your website. We're going to show you 5 GBP features that help make it easy for customers to
Do you know how profitable your marketing is? If your business has a website and uses social media, SEO, and online ads, you should be tracking all your marketing efforts. We're going to show you what tools are available to track the effectiven
If you’re a business looking to advertise but have no idea what social platform is right for you, this is your show.We’re going to break down 3 of the top social media advertising platforms and share which is best for certain industries and som
Whether you are new to social media or need a better strategy, this show is for you. We’re going to cover platform tips, content creation, and social media best practices to help build your brand awareness and increase your customer base. To wa
A lot of businesses understand the importance of online reviews, but they may not understand exactly WHY they are so important for your online presence. We're going to share with you an effective and powerful way to get a steady stream of onlin
What matters when it comes to website optimization and improving your online rankings?We’re going to give you a step-by-step guide on what your website needs to have to boost its SEO rankings and examples of how to do it. To watch the full vid
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