Purse Strings on WebmasterRadio.fm

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Purse Strings, with Maria Reitan (Founder, Topsail Strategies) is a program focused on marketing to women. Why Women, you ask? Women are the powerful majority in this country, comprising 51% of the population and they are in charge of 80% of all spending, and this number continues to grow. Therefore, as marketers, business owners and advertisers… we need to pay attention to her. Purse Strings will help you not only pay attention, but will also allow you to listen and react.

Recent Episodes

[One in four women experience some form of sexual assault, and the #MeToo movement empower women to take back their voice and shatter the power paradigm. With that said today's guest is April Kirkwood, author of working my way back to me, a memoir that brings readers up close and personal to her journey back to wholeness. As a therapist and author, April helps others past their pain and create a …
[Rhonda Moret, founder of Elevate For Her , a professional development organization with tactical programming designed to help women claim their value and step forward from inferiority, with drive, passion, and action to achieve their goals-- stemming from learning and education. From humble beginnings, growing up as a Latina woman in South Central Los Angeles, Rhonda was the first woman in her f…
[Today on Purse Strings we are joined by Peggy Chen, Chief Marketing Officer, SDL. SDL (LSE: SDL) is the global leader in content creation, translation and delivery. For over 25 years SDL has helped companies communicate with confidence and deliver transformative business results by enabling powerful experiences that engage customers across multiple touchpoints worldwide. Peggy is responsible for…

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Podcast Details
Oct 16th, 2007
Latest Episode
Feb 12th, 2019
Release Period
No. of Episodes
Avg. Episode Length
33 minutes

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