Dawn Marrs & Traci Reuter ~ Making Marketing Fun and Profitable In A Social World!
Social Media Marketing Happy Hour Podcast
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Dawn Marrs & Traci Reuter ~ Making Marketing Fun and Profitable In A Social World!
Social Media Marketing Happy Hour PodcastEpisodes
Dawn Marrs & Traci Reuter ~ Making Marketing Fun and Profitable In A Social World!
Social Media Marketing Happy Hour Podcast
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Starting with the onboarding process, you need to instill confidence in your clients with excellent customer experiences so that they are evangelical about you. We talked about: The 3-ways to generate revenue Relieve anxiety and stress by focus
Working virtually can be lonely. Feelings of being behind or missing out is a normal feeling. We talked about: Hal Elrod's Journal Tip Negative thoughts can happen Emily Fletcher and Mike Michalowicz books We live in a perpetual state of being
It is important to look at what marketing does for your business as a whole instead of just silo marketing. We talked about: Everything you do is traffic and content Ads keep all search traffic up You have to think of the overall health In the
Having systems, procedures and automations for management and marketing are essential for your business to continue when life happens. Keep Your Ducks in a Row for when life happens Keep a marketing machine running in the background Have a st
FB ads can be totally overwhelming. Today we dive into a beginner's guide to FB ads for all of our business owners just reaching into FB ads. We talked about: Get into a zen mindset Put marketing at the very top Don't compare and don't copy Run
Online marketing can be difficult as an introvert but it isn't impossible. You get to do what you want in your business and staying true to your energy source is important. We talked about: You don't have to be an extrovert to put out video and
Imagery and good creative assets are essential for marketing. You don't have to invest a ton of money into your imagery, but you do need to have a careful strategy. You can influence 65% of the population with good images because they are visua
If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting. We talked about: Don’t only include the features Sales funnels need the benefit Write a FAB Statement Because of (f
What do you do if you're in an industry where you can't leverage Google, Facebook and Instagram with paid advertising? We dig into advertising for these controversial industries like CBD. We talked about: A hard stance on paid advertising Ad ap
It's challenging to know who to take business advice from, but with time and mistakes comes wisdom. Remember, everyone is human. Mistakes propel you. There is no easy way out. Make it yours. Join a Mastermind or get coached Get information
If you don't have a sales funnel, you are hurting your profits. We talked about: All businesses will grow and benefit from a sales funnel. Sales Funnels Are a Common Sense Approach. Congruency Is A Marketing Principle. Businesses That Need Sale
When you are so focused on doing things for your clients and not doing those things for your own business you reach burnout. Outsourcing is a key part of taking your business from startup to scale without losing your mind. We wanted to let yo
Understanding the length of your sales cycle impacts every aspect of your marketing strategy, including organic social media and SEO. We talked about: Know The Length of Your Sales Cycle Know When Your Investment Will Come Back Have a Tripwire
Don't put money into paid traffic until you have a solid business that is ready to scale up. You don't want to burn cash if you're not ready for scaling up. We talked about: Auto Webinars Retargeting and Follow Up Slowly Increase Your Ad Spend
Getting personal in your business is crucial. It starts with authenticity but goes beyond how you connect with your audience. We talked about: Human-to-Human Marketing. Speaking Personally versus Corporately. Getting Personal in Ads. Asking For
How do you stay authentic as you are marketing to the masses? Authenticity is a buzzword, but we need to have authenticity in marketing. We talked about: Not Everybody is Going to Love You Authenticity is Believable Do it for the benefit of p
These are our favorite techniques to build your list and maintain active email marketing. We'll also dive into using paid social to build your list. We talked about: Vanity Metrics Do Not Equal Profitability 60/40 Split Deliver Your Pro
Navigating the customer journey is totally our jam! Not only do we lead you to the purchasing process, but we lead you through it. We talked about: Conversion Rates Tightening The Process Providing Relative Content Having a Minimum 4
This is the formula for getting people to want to give you their credit card. Until you get this right, you can have all the passion and love your people, but it won't work. Your offer is everything! We talked about: Identify what is in your
This topic was one of the most impactful course, blog post and YouTube video. You need to be clear on your perfect potential client. You have to dig deep. How knowing your perfect potential client helps in advertising. How knowing your per
Content is important no matter what industry you’re in. You could be a pastor or a tarot card reader or an underwater basketweaving professional, you will still need content. Regardless of who you are and what you’re doing, creating content i
Welcome back to our Reunion Show! We've been MIA from the podcast universe for the past 3 years and decided to do a special 10-episode reunion. What's Been Happening: For the past few years, we've been in parallel businesses but with two
Of all the different marketing strategies you can use for your business, email marketing is far and away the most profitable. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some very common mistakes marketers make
In part 2 of Creating a content marketing strategy for your business, Dawn & Traci walk you through more questions you'll want to be asking yourself as you create a content strategy. Whether you're a coach, consultant, speaker, author, small b
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