In today’s episode of ‘Spirit of 608’ podcast host, Lorraine Sanders talks with guest Joie LaFrentz telling us what she has been up to and sharing the real deal behind how she has been building Jola.

How to Start Making it in the Metaverse Without Spending Anything at All

Apr 19th, 2022 22m 32s

Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here's How to Start Making it in the Metaverse without Spending Anything At All. Consider this your t

6 Ways Regular Folks Can Start Making it in the Metaverse

Apr 14th, 2022 28m 4s

Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here are 6 Ways Regular Folks Can Start Making it in the Metaverse. Consider this your toe-dip into th

5 Things You Need to Know About Crypto Culture

Apr 10th, 2022 35m 57s

Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here are 5 Things I Want You to Know About Crypto Culture. Consider this your toe-dip into the landsc

New Series: Making it in the Metaverse

Apr 5th, 2022 6m 40s

Oh hey we have a brand new series coming out this spring (and beyond). A head’s up on what’s happening is waiting for you in today’s episode. More to come so soon. The TLDR: come with me on my journey into web3, blockchain, crypto and all thing

NY's Fashion Act Facts + Industry Insiders' Response Explained

Feb 10th, 2022 34m 2s

Mentioned in the show: Thanks to our episode sponsor Magic Mind! Boost your productivity and get 20% off your next order with code SPIRIT at checkout. Ethical Fashion Insiders' Response and Proposed Amendments New York State Senate Bill S.742

Why Ethical Fashion Should Care About Web3 (Plus, How to Get Started)

Jan 27th, 2022 29m 25s

In this episode of the Spirit of 608 podcast, we dive into web3 and why ethical fashion should be paying attention to the possibilities in this rapidly unfolding space. If you’ve wondered how web3 technology and everything under that umbrella (

From Building a Responsible Fashion Brand to Building Up the Next Gen of Brands in the Space with Danielle Salinas of Maison de Papillion and Project Gaia

Nov 18th, 2021 50m 5s

Our lives are not lived in linear paths. The zigs and the zags are often what allows the most magical, unexpected and impactful moments to bubble up and become a reality. Such is the case with this week’s guest, Danielle Salinas, co-founder of

Pioneering The Business of Ethically-Made Luxury Fashion on the Arabian Peninsula with Abadia's Shahd AlShehail

Nov 11th, 2021 48m 49s

Ethical and sustainable fashion has become a conversation with global reach and proportions with entrepreneurs around the world building businesses seeking to create positive social impact through carefully-made clothing. One such founder is th

How Upcycled Accessories Led to an Ingenious Idea for a Whole New Brand with Arkansas Maker Alyssa Bird of Picktokits

Nov 4th, 2021 52m 49s

Need inspiration for your evolution as an entrepreneur? Well that’s coming to your ears in this week’s episode, which features a conversation with Arkansas-based designer and maker Alyssa Bird. Well-known in the indie design scene that’s bubble

Nightswim’s Diana Ganem on Using Events, Community & Media Outreach to Grow Her Sustainable Fashion Brand

Oct 28th, 2021 51m 47s

Curious how to use community and events to generate buzz and reach new audiences for your sustainable fashion brand? On this week’s show, I am excited to bring you Costa Rica and L.A.-based designer Diana Ganem for a conversation that’s one-p

Q&A: How Should This Ethical Fashion Designer Successfully Market A New Non-Profit Partnership?

Oct 21st, 2021 32m 17s

If there’s one thing I truly believe about getting visible through DIY PR and earned media (i.e. media you didn’t have to pay for, a.k.a. advertising), it’s this: there’s no one-size-fits-all solution. There just isn’t. Yes, there are a ton of

Talking Media, Money, Messaging & the Future of Her Ethical Fashion Magazine with Katie of ESJ

Oct 14th, 2021 1h 7m

Launching a magazine is not for the faint of heart. Sure, content is crucial for most businesses right now (especially those in the sustainable fashion arena). But consistently creating high-quality, thought-provoking, change-making content?

From Antique Lockets to The Today Show and Beyond with Luna & Stella Suzanne Ellis Wernevi

Oct 7th, 2021 57m 20s

Sometimes you fall in love with vintage, and sometimes you fall so hard you start a business. The latter is the case for this week’s guest, who launched a line of jewelry born out of her love for antique lockets and went on to grow the company

How Serial Fashion Entrepreneur Sarah Shaw Launched 6 Businesses & Landed Her Products in Hollywood Films

Sep 30th, 2021 1h 4m

What happens when your product unexpectedly lands in the hands of a Hollywood costume pro who happens to be working on the sets of a film destined to become the next big thing. Ask this week’s guest on the Spirit of 608 podcast, whose fashion

We Scope the Future of Secondhand Style from a Hyper-local Lens

Sep 23rd, 2021 1h 10m

The future of secondhand fashion is unfolding in front of our eyes. For many of us who’ve thrifted for years and loved vintage and new-with-tags treasures long before they became big business, it’s easy to wonder: what’s next? How will the ri

Getting Visible with Video with Livestream Expert & Empirenista Founder Alicia Henderson

Sep 16th, 2021 55m 42s

If you’ve ever stressed about live video — or any video content for that matter — you need to listen to today’s episode with Alicia Henderson of Empirenista and the Video Visibility with Alicia Show. That’s because she’s bringing us her compl

Growing with a Mission Statement at the Heard of Your Business with Influencer Marketing Strategy Expert Idalia Salsamendi

Sep 9th, 2021 49m 45s

Power Moves: Creating a Sustainable Content Publishing System for Your Business

Sep 2nd, 2021 30m 46s

No matter what kind of content you’re creating for your business, I’m willing to bet one thing. There are times you’re totally overwhelmed. And maybe those times are pretty much all of the time. And if that’s the case, it’s for good reason: giv

Doing Less to Get More Out of Life As A Multi-Hyphenate Fashion Designer, Neuroscientist & Community Activist

Aug 26th, 2021 53m 37s

Designer, neuroscientist and community leader Sharmon Lebby is back with us on the Spirit of 608 podcast for a second episode updating us on how her journey building a an ethical fashion brand as a side-gig ultimately led her to become an activ

The Easy 7-Step Framework for A Powerful PR Pitch

Aug 19th, 2021 27m 25s

When was the last time you sent a pitch email to the media? With even a small amount of outreach, you can significantly increase your visibility through more outreach to journalists, bloggers and content creators. Oh yes, anyone can leverage me

Leaving an International Career in Corporate Law to Launch Luxury Vintage with Rae Joseph of 1954 by Rae Joseph

Aug 12th, 2021 47m 40s

This week, we welcome Rae Joseph to the Spirit of 608 podcast to let us in on her journey from corporate law to starting a business at the intersection of luxury and vintage fashion. Listen to the episode for a dive into what it’s like to leave

Marketing a Responsible Footwear Brand Responsibly with Beckett Simonon's Adela Cardona

Aug 5th, 2021 1h 5m

We’re kicking off this year’s second season of the Spirit of 608 podcast with an inspiring woman helping to pioneer responsible fashion in Colombia — and as you’ll hear in the episode — far beyond that, thanks to her role leading the responsibi

The Thing We're Not Talking About in Sustainability & What's Next

Jun 24th, 2021 30m 6s

In the final episode before our annual summer break (we’ll be back with all-new interview episodes in August), I’m talking about the thing we’re not talking about enough in the sustainability space. Especially when it comes to business. It’s be

Brand Photographer Jessie Wyman Tells Us What Every Ethical Fashion Biz Needs Before The Next Photo Shoot (Plus, Pivots & Choices)

Jun 17th, 2021 59m 29s

Oh the joy and challenge of amazing photography. Visual imagery is queen today, especially considering every brand aiming to grow is basically tasked with becoming its own mini publishing house. Honestly, just think about it: it used to be that