The Business of Digital Podcast
The Business of Digital Podcast (Learn SEO, PPC, Social Media, Content Marketing & More!)
Claimed 1 person rated this podcast
The Business of Digital Podcast
The Business of Digital Podcast (Learn SEO, PPC, Social Media, Content Marketing & More!)ClaimedEpisodes
The Business of Digital Podcast
The Business of Digital Podcast (Learn SEO, PPC, Social Media, Content Marketing & More!)
Claimed 1 person rated this podcast
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We want to thank all that have supported us through 200 episodes!
After 198 episodes over the past 4 years we thought we should do something of a roundup on what we have learned about having guests, sound, tools, format, style, and also a few things that we would have done differently.
In Episode 191 we talked Making Your Own Career With Duane Forrester and covered a ton. There was something that came out of the conversation that we wanted to dive a bit deeper into and thus this episode does just that.
After some Spring travel the guys again run into issues with businesses not keeping things up to date. Get some tips and listen to them complain a bit along the way.
With Annie leading the charge we cover a large number of tools, chart types and ways that we digital marketers are not helping ourselves when it comes to reporting and dashboards.
Get some insights into what roles, if companies are hiring, if they are hiring for remote team members and much more from our Survey of Digital Marketing Job Trends.
Robyn Johnson joins to talk about Amazon SEO and how to do it properly. If you are in ecom and not yet on Amazon this is the episode for you.
Join the guys as they walk through the mistakes they see most often when it comes to Analytics and Google Analytics.
An outage for a mission critical service has the guys digging into why Redundancy for skills and services is critical for any business.
It started with a simple question and in the end we dug deep into What's Eating Duane Grape?! Learn how to move up in your career with the help of our great guest Duane Forrester.
Going beyond Keyword Research basics to dig into 201 level topics the guys cover keyword intent, leveraging hashtags, site search and more.
Zoom into Data, F1 & Storytelling in this episode that talks through some examples of using data for marketing and business operations.
When you are not the market leader in your industry creating comparisons to the leader is a tactic. This episode explores a recent example and walks through how you can do it (perhaps differently).
Cooper joins the guys and drives Dave crazy while they try and dig into the topic of documentation, processes and making sure tasks and projects are done correctly and quickly.
Join and listen for some tips on better locking down your site, securing your data better and how to spot site hacks that may hurt your SEO and more importantly those visiting your site.
A bad experience with a repair person leads Dave and Mat down a rabbit hole of empathy, protecting employees and much more.
Dave Davies joins to talk NLP, BERT vs. SMITH, Passages and what it all means for SEO and Digital Marketers.
Dig into a primer on writing a blog post, article, service page or really any type of content. The guys walk through the process of creating content from start to finish.
Gregg Finn joins the guys and digs deep into Google Ads, Google Partner Program and the Pros & Cons of Google Ads Recommendations.
Dave and Mat end the year by reviewing their favorite episodes and topics that were covered along with some guidance on how to be a guest in 2021.
Talk tool selection, process fit and where to find them for your digital marketing projects in this episode with guest Kevin Mullett.
Dave talks about two upcoming virtual conferences, the guys make predictions and talk pros/cons of virtual conferences.
In October 2020 the DOJ filed against Google along with a number of other Attorney Generals from 10 plus states. Here is the general gist of the suit: The Complaint alleges that Google’s anticompetitive practices...
Using Ocean Spray and TikTok as a spring board the guys dig into asking the question of "How Human is Your Marketing". Listen for examples and ideas on what you can do to make your own marketing more "human".
Mat talks Tom Brady, football, and company alumni groups as the guys dig into the topic of leadership one last time for 2020.
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