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The Google Ads Podcast

Solutions 8

The Google Ads Podcast

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The Google Ads Podcast

Solutions 8

The Google Ads Podcast

Episodes
The Google Ads Podcast

Solutions 8

The Google Ads Podcast

Good podcast? Give it some love!
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Best Episodes of The Google Ads Podcast

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Joshua Rugg, one of our dedicated Client Managers, shows you an increase in sales with 26% decreased ad spend, 17% increase in conversions, and other outstanding performance metrics all because of the transition from Performance Max to Standard
Discover how you can export customer lists from Shopify, format them, and upload them to Google Ads as a customer list with our amazing account manager, Frank Schaefer.Optimize your audience targeting and remarketing campaigns by uploading your
You asked and we listened! In this episode, Senior Client Manager Mel and our very own Call Tracking Metrics Specialists, Harsh, walk us through how to set up CTM with Google Ads.This integration is essential for businesses seeking to track and
Learn about Custom Labels—what they are, why you should use them, and how to create them using Google Merchant Center and supplemental feed.In this episode, our dedicated account managers, Tressy Dsouza and Riddhi Raj, emphasize the importance
In this episode, you'll discover two critical things you need to be able to write a powerful copy that influences your prospect's buying decision.Every time your prospects see your offer, you're always giving them a choice—your product or the c
Regina reveals her strategies to effectively lower cost-per-click (CPC) while increasing impressions for successful brand campaigns.Regina Bellows also emphasizes the significance of brand campaigns for your Google Ads success and how to protec
In this episode, one of our amazing Google Ads Strategists, Caden Thompson, walks you through how to create ads for Google TV and YouTube. He also describes the use cases of these campaigns and shares strategies based on the current trends give
Discover the strategies behind making Klaviyo email pop-ups work effectively for lead generation and overall campaign success. Glen and Dan share how tailored Klaviyo email pop-up forms can significantly improve lead generation and customer eng
Learn about dedicated landing pages—what they are, when you should use them, how you should build them, how to measure their effectiveness, and more. Tim Hordo, one of our amazing Client Managers, and Onkar Indalkar, one of our dedicated Google
Learn more about the email system that resulted in a significant revenue of $1.8M, with 32% of total revenue coming from email marketing and 81% from automated flows.Glen and Dan dive deep into the Elite Seven: the seven-step email system worki
Learn the powerful combination of Google's Natural Language API Tool and ChatGPT for crafting compelling ad copy that grabs attention and drives results! In this episode, Glen shares his expert insights on leveraging these cutting-edge tools to
Carmen Lee, our Senior Client Manager, shares how we doubled a client's revenue in just two months by transitioning from Google Ads Performance Max to Standard Shopping.By switching to Standard Shopping, not only did it double the revenue, but
Communicating and asking questions to lead generation clients about their lead quality is one of the most important things you can do. This can ensure your campaigns are on the right track to generate the best possible leads. So what conversati
Discover this comprehensive marketing matrix that integrates Google Ads, Meta Ads, and Klaviyo to maximize results—doubling client revenue in just six months. Learn more about the new Solutions 8 Digital Marketing Services here: https://sol8.co
Daniella Fisher, one of our awesome Client Managers, shares insights on monitoring Google Ads performance without using any third-party attribution tools. Daniella shares what she regularly checks on the Google Ads dashboard to ensure smooth ac
Discover budget-friendly email marketing strategies from Andrew Benteau, a skilled Client Manager with valuable experience from his own publishing business.Andrew shares the email marketing apps he recommends, the power of email sequencing, off
Learn how to gather and organize data from all your shopping ads for easy campaign optimization.Regina Bellows, executive director of our sister agency StarterPPC, emphasizes the importance of knowing how your budget is spread across different
OVEN Google Ads strategies every single day. Subscribe here:    / @solutionseight  --------------------------------------------------👉 Want to become a Google Ads expert?We’ve demystified how Google works, and laid out everything you need to k
In this episode, Senior Client Manager Mel is joined by Onkar from our Strategy team where they review what led to the success of their dropshipping client who went from barely making $30K a month to now consistently making six figures.Related
Explore the basics of competitive analysis in this easy guide. Learn from Regina Bellows, Executive Director of StarterPPC, on how to understand and succeed in a competitive environment. Watch this video now.Have an ad budget that's less than $
Kasim and Ralph discuss how YouTube has the potential to become the primary social platform for creators. They highlight the vast traffic on YouTube compared to the number of creators, emphasizing its untapped potential.They predict that YouTub
Senior Client Manager Mel reveals a Media Efficiency Ration (MER) tracking spreadsheet she uses with her clients who do not have Northbeam or another third-party attribution tool. She also shares how to track New Customer MER, and reviews some
Are you thinking about starting a podcast this year? Before taking the plunge, watch this insightful episode with Kasim and Ralph. They discuss if starting one is still worth the risk despite the growing number of podcasts, so check out this ep
Regina Bellows reveals a successful Google Ads strategy that boosted Return On Ad Spend (ROAS) by 31% and improved Media Efficiency Ratio (MER), all in just two and a half months!Learn how the StarterPPC team allocated budgets between Standard
John shares the strategy of how he applies hypersegmentation of Standard Shopping campaigns. He reveals his three-step process for maximizing eCommerce visibility and sales in this different variation of the campaign. He does this by sharing a
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