I believe patience is key. It's essential to remain very patient because things don't happen overnight. For us, it took about four years from the inception of our idea in 2019 to finally securing placement in our first store in 2023. Even then, challenges persisted as we navigated the retail landscape and learned firsthand about dealing with retailers. Setting a clear Manufacturer's Suggested Retail Price (MSRP) became imperative for effective communication. These experiences prompted us to carefully reassess our approach, particularly with just four bars. Understanding that success doesn't come instantly and being prepared for uncertainties are crucial when embarking on a business venture.

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