Episode from the podcastThe Smart Passive Income Online Business and Blogging Podcast

How to Use Scarcity and Urgency to 10x Your Sales and Marketing with Jack Born

Released Wednesday, 18th November 2020
 1 person rated this episode
#448: Our job as marketers to help people make decisions, even life-changing ones. Creating scarcity and urgency ("scurgency," as I once heard someone put it) is the name of the game.

Why is scarcity so necessary and what can it do for us? What's the psychology of selling, how do you set deadlines in a genuine way, and how do you help someone commit to life-changing action? Jack Born, today's guest, has the answers to those questions and more, plus a story about kitesurfing that perfectly illustrates the power of deadlines

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Moderator Stats

ID
79221937
Episode Number
448
Visibility
visible
Podcast ID
7064

Episode Details

Length
39m 50s
Explicit
No
Episode
448
Episode Type
Full

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