Episode from the podcastUnder the Influence from CBC Radio

S7E01 (Archive) - Put It Between Your Knees and Squeeze: Marketing A Fad

Released Monday, 9th December 2019
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From the Digital Box Set: Kicking off season 7, we explore how some of the craziest fads are marketed. We'll look at how one student's school project changed the way we sleep, why a single toy made Tyco the subject of bomb threats and how a popular piece of jewellery was inspired...by doctors. From the Thighmaster to the Pet Rock, we'll break down what makes fads so absolutely irresistible.
This is an archived episode that aired originally on January 4, 2018.

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Episode Details

Length
26m 59s
Explicit
No
Season
7
Episode
1
Episode Type
Full

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