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linkedin.com/Spoken. That's linkedin.com/Spoken. Terms and
1:16
conditions apply. Hello
1:21
and welcome to World Business Report here
1:23
on the BBC World Service. I'm Rahul
1:25
Tanden, plenty coming up as always. As
1:28
France decides to take action against shrinkflation.
1:30
Consumer have the right to know when
1:32
the produce are reducing and the price
1:34
are going up because industry were doing
1:37
it behind the back of
1:39
the consumer. And we're going to
1:41
find out why the Chinese are
1:43
sipping less imported wine. But
1:46
let's start by talking about a Chinese
1:48
app because lots of people around the
1:50
world use TikTok. But this weekend, the
1:52
US Senate will vote on a requirement
1:55
that the company, the Chinese company ByteDance,
1:57
which owns TikTok, should divest from it.
2:00
This is due to security concerns. Let's
2:02
get the thoughts on this of our
2:04
North America business correspondent, Aaron Delma, and
2:06
firstly on the popularity of TikTok in
2:09
the US. Extremely popular, extremely
2:11
influential, and that becomes even more so when
2:13
we talk about the younger generation. That's the
2:15
group that is more likely to be on
2:17
TikTok and be on TikTok for quite a
2:19
bit amount of time every day. We're talking
2:21
about some 170 million estimated US users. And
2:26
what's really astronomical to me is the growth, because if
2:28
we go back to the year 2020, that
2:31
number was hovering around 100 million. And
2:34
when you zoom out and you look at the 140-some-odd countries
2:37
around the world where TikTok appears, you're looking
2:39
at around 1 billion users. It's
2:41
just an astronomical audience. It
2:43
really is, isn't it? This is not the
2:45
first time that we have seen calls from
2:48
those in government to take action against TikTok.
2:50
What are we actually talking about in this
2:52
case that may happen? Well, we
2:54
are looking at an effort that had
2:56
been brewing for a while and a
2:59
measure that actually passed the House of
3:01
Representatives, the lower chamber of the US
3:03
government, to either force a divestiture of
3:05
TikTok from its parent company, ByteDance, which is
3:08
a Chinese-owned company, or face
3:10
a ban in the United States. And there's
3:12
the nuts and bolts business angle of this,
3:14
and then there's the political angle of this.
3:16
Nuts and bolts, what they would say is
3:18
that app stores wouldn't be allowed to offer
3:20
the app anymore, and that
3:22
internet service providers wouldn't be able to
3:25
host it. There is another argument
3:27
here where China would have to, by
3:29
what we've seen if passed just predicate, agree
3:31
to that, and it's very hard to see
3:33
China actually agreeing to divest such a popular
3:36
and such a monetarily
3:38
influential asset. So it
3:41
raises the question of who would buy it, and
3:43
considering how popular it is, how expensive it is, and
3:45
the fact that many of the major tech
3:48
companies in the US are facing antitrust challenges
3:50
for their size and their acquisitions anyway, it
3:52
makes it hard to think one of them
3:54
could scoop it up. And so this is
3:56
the sort of quagmire that we find ourselves
3:58
in with that. Is
4:01
this about TikTok specifically? People talk a
4:03
lot about national security here, or is
4:05
this part of the much wider US-China
4:08
trade debate that's taking place in the
4:10
US? Certainly
4:12
you can't look at this in a vacuum,
4:14
right? You can't ignore the fact that the
4:16
US and China are at loggerheads over certain
4:19
things. Some of them are economic and
4:21
business dealings, but at the same time, the
4:23
Biden administration is trying to toe a line here
4:26
and not have quite so much disruption. So
4:28
enter that environment, this TikTok
4:30
debate. Yes, the US government
4:32
says that this is about
4:34
national security and about safeguarding
4:37
user data. That is the
4:39
line about why they think TikTok needs to be banned
4:41
in the United States. Aaron
4:43
Delmore there. Let's pick up on that
4:45
vote that's taking place on the weekend.
4:48
I've been speaking to the Democratic Congressman
4:50
Raja Krishnamurti. He's one of those sponsoring
4:52
the bill. It turns out ByteDance, this
4:54
Chinese company, is controlled by the Chinese
4:57
Communist Party. In fact, the editor in
4:59
chief of ByteDance is the
5:01
general secretary of the Chinese Communist
5:03
Party's cell that's been embedded in
5:05
ByteDance to make sure that all
5:08
of its products, including TikTok, adhere
5:10
to what they call, quote
5:12
unquote, correct political direction. That's
5:15
why we are so concerned about
5:17
TikTok. This is not a ban. We
5:20
hope that TikTok continues to operate,
5:23
but not under the ultimate control of the Chinese
5:25
Communist Party. Okay, let's pick up on that point
5:27
to begin with, the number of points to pick
5:29
up on. ByteDance say they're
5:32
not controlled by the Chinese Communist Party.
5:34
They have categorically denied those accusations. They've
5:36
done it in the Congress, haven't they?
5:38
They have, and they've made a
5:40
number of false statements before Congress,
5:43
which has really caused lawmakers to
5:45
adopt this bill. They said
5:47
that none of their American data is actually
5:50
accessible by people in China. That
5:53
turned out to be false
5:55
because Chinese employees routinely access
5:57
this data, sometimes unbeknownst to...
6:00
TikTok USA employees. If
6:03
TikTok and ByteDance are
6:06
so dangerous, why is the President of
6:08
the United States on TikTok? Well,
6:10
I'm not going to tell him how to campaign.
6:13
It's not on my personal phone. It's been banned
6:15
from all government devices. But, you
6:17
know, I would just say that everybody...
6:19
But surely if it is so dangerous
6:21
in terms of Americans' data and the
6:23
Chinese using that data, he should set
6:26
an example by not being on it.
6:28
Again, I think that this is something
6:30
where it's currently legal. We have 170
6:32
million people using it. But going forward,
6:34
I think that we have to create
6:36
protections for everybody. You are calling
6:39
for the disinvestment, aren't you, of ByteDance
6:41
and TikTok? Why not just ban it?
6:43
Because I think that we would want
6:45
to allow for the platform to continue.
6:47
I think that it still has a lot
6:49
of good content. And of course,
6:52
you know, there's some great dance videos
6:54
out there. But the most
6:56
important thing is that it's not under the control
6:58
or operation of an adversary
7:01
country. The American Civil Liberties
7:03
Union have said quite clearly
7:05
that they think that these attempts of yours
7:07
will breach the First Amendment because so many
7:10
millions of Americans are using it. There's no
7:12
First Amendment right to espionage. There's no First
7:14
Amendment right to harm our national security. All
7:17
of these rights are balanced against each other.
7:19
I think that the issue here is very
7:21
similar to, for instance, what you see with
7:23
regards to ownership of a news
7:26
station or a newspaper in
7:28
our country, as in many countries. There
7:30
are limits on foreign ownership of
7:33
those media outlets. And
7:35
similarly, we don't want a foreign
7:37
adversary certainly to be able to control social
7:39
media platforms. But a lot of people would
7:41
say to that there are a lot of
7:44
American companies that control social media in many
7:46
parts of the world. What is wrong if
7:48
another country controls a little bit of it
7:50
in the U.S.? Well, I think that the
7:52
issue here is that, at least
7:54
from our standpoint, I'm not going to speak for
7:56
lawmakers in other countries. We need
7:58
to enact laws. that
8:00
would protect ourselves against threats
8:03
emanating from foreign adversary countries.
8:06
Each country needs to make its own decision.
8:08
And so when you look at the vote
8:10
that's coming up over the weekend, when it
8:12
comes to ByteDance and TikTok, that is part
8:14
of something much bigger, isn't it? It's an
8:17
important issue in itself, but this is also
8:19
part of that much wider US-China relationship. Correct.
8:22
It's an important part of that relationship.
8:24
It's not the entirety, but it's part
8:26
of a broader pattern where, in my
8:28
opinion, we have to do everything we
8:30
can to stabilize the relationship. So this
8:32
vote that's taking place on the weekend,
8:34
how important do you think it is
8:36
in terms of that wider discussion that
8:39
we're having, not just about ByteDance and
8:41
TikTok, but about the US and China?
8:43
Well, somebody the other day said, this
8:45
is either a Chamberlain or Churchill moment.
8:47
I hope that we remember that when
8:49
we stand up to aggressors, that we're
8:51
doing the right thing and we live
8:53
up to the Churchill moment that it
8:55
needs to be. Congressman Raja
8:58
Krishna Murthy there. There is a business
9:00
side of this as well, though, because
9:02
many small businesses are saying in the
9:04
US, they're worried about the impact banning
9:07
TikTok, even getting it to divest in terms
9:09
of the US market could have on them.
9:12
The message that I really want to get
9:14
home to the American government and everybody
9:16
that is trying to pass this bill
9:18
is, you will be destroying small businesses
9:20
like us. This is
9:22
our livelihood. You will be destroying the
9:25
American dream that we really believe in.
9:28
Let's speak to a small business.
9:30
Jordan Smith runs the Elevated Closet
9:32
in Texas, which provides clothes for
9:34
tall women. Jordan, thanks so much
9:36
for joining us on World Business Report. Tell
9:38
us and our listeners about how TikTok is
9:41
helping your business. Yes,
9:43
thank you so much for having me. So
9:45
I have a very
9:48
niche business. Again, it is for
9:50
tall women and there's no demographics
9:52
to find tall women. And I've
9:54
tried on other social media platforms,
9:57
but TikTok has been really
9:59
helping. me the last two
10:01
years I would say exponentially
10:03
grow not only my following
10:06
and eyes on my business
10:08
but it's now showing
10:11
that in sales. The last five
10:13
months I've had 30% of
10:16
my sales strictly from TikTok
10:18
shop. What does
10:20
TikTok provide to you that other
10:22
social media companies can't provide to
10:25
your business? That's a
10:27
good question. The biggest thing has just
10:29
been their algorithm. They
10:31
are showing the right people
10:33
my content and tall women are
10:36
finding me there where they're not
10:38
finding me on the other platforms.
10:41
Not only that, I now have
10:43
TikTok shop where they're watching the
10:45
clothes on my model's bodies
10:48
and they're able to purchase right there
10:50
and find something because it is a
10:52
very emotional reaction for them. Again, being
10:55
niche, it's something that is
10:57
not out there for them. When they see it, they
11:00
get excited and they buy it. That has been the
11:02
biggest thing for me. When you hear,
11:04
and I know you were listening to
11:06
the US Congressman talking about the need
11:09
to take action against TikTok, does that
11:11
make you worried about the impact this
11:13
could have on your business? I'm
11:16
extremely worried. That's why I
11:18
went to DC. I just got back today to
11:20
talk to my senators about it because I'm
11:23
extremely worried. I just told you the
11:25
last five months, 30% of my sales,
11:27
that's just from TikTok shop. That's not
11:29
the people coming over and finding my
11:31
website that way. I'm
11:34
extremely worried that that's going to kill
11:37
my small business. I am a very small
11:39
niche business and I've barely a little over
11:41
four years old. It
11:44
would really, really impact me. Especially
11:46
with wanting to grow the way I'm growing,
11:48
it's making the decisions to keep growing and
11:50
to keep moving
11:52
in that direction, not knowing where this platform is going
11:55
to be because it's a huge chunk of my business.
11:57
When you spoke to those politicians,
12:00
in Washington and you made those points that you
12:02
are making to us. What did they say to
12:04
you? You know I was
12:06
really really grateful that they were listening and
12:09
they were empathetic. I spoke to two different offices
12:11
and the
12:14
first office was Senator Cornyn's office and
12:16
they were very empathetic and they were
12:18
listening to me as a
12:20
small business in Texas and saying
12:22
you know we understand we are doing our
12:25
due diligence to try and have those conversations
12:27
and so that was nice to hear. The
12:31
other office, Senator Cruz's
12:33
office, was basically they were
12:35
more talking about you know the security
12:39
threats. Do you
12:41
understand that? Do you understand those
12:43
security concerns and the reasons
12:46
why some may say that has to
12:48
take precedence over your business? 100% I
12:50
understand where they're coming
12:52
from. Of course as American I want us
12:55
to be safe but I haven't
12:57
heard anything clear-cut as to what
13:00
exactly those security, like I don't
13:02
understand it, it's not my expertise
13:04
you know. The only
13:06
thing that they were explaining to
13:08
me and my husband was that
13:10
they feared that ByteDance employees and
13:12
TikTok employees were talking a
13:15
lot amongst each other and somehow divulging
13:18
information between each other. So that's the only
13:20
thing that they kind of talked about as far as
13:22
security concerns.
13:25
So here you are coming back
13:27
from Washington, your business growing but
13:29
this huge political debate about
13:32
to take place over what happens with
13:34
TikTok. What's going through your mind? I'm
13:37
just really worried. It's just it's been somewhere,
13:39
it's been somewhere where I've been building community,
13:41
it's somewhere where I'm getting sales from and
13:44
it's been something I've
13:46
been working at so long and
13:49
this last year has just like I
13:51
said it exponentially grown and to see
13:53
that piece of it taken away would
13:55
just really be a shot you know
13:58
in the chest. Let us see what happens. Thank
14:00
you, Jordan, so much for joining us here
14:02
on World Business Report. Let's bring in Chris
14:05
Lowe, Chief Economist, FHN Financial based in New
14:07
York. Chris, always a pleasure to have you
14:09
on the program. Fascinating to hear from the
14:11
Congressman, fascinating to hear from a small business
14:14
as well. This is a complicated issue, isn't
14:16
it? It's
14:18
extraordinary how complicated it
14:20
is. And just for disclosure,
14:23
my daughter is an employee at TikTok,
14:25
so I need to put that on
14:27
the table as well. So
14:31
obviously it's a story I'm watching very
14:33
closely. What do
14:35
you make of it then in terms of
14:37
the impact that TikTok has
14:39
on small businesses? And I suppose
14:41
the wider part that TikTok
14:44
is playing at a time when relations,
14:46
trade relations between the US and China
14:48
are so tense. Well,
14:51
look, it's an absolutely unique platform.
14:54
The algorithm is very powerful. They
14:56
do seem to have better
14:58
luck getting the right content in front
15:01
of the right people. And that's why
15:03
people are crazy about
15:05
it. That's why, you know, emotions
15:07
are running so strong at the thought of
15:09
possibly losing it. That said, I
15:11
work for a bank. We're not allowed
15:14
to have it on our phones because
15:17
our security team believes they can
15:19
mine data not just related to
15:21
the app, but anything else on
15:24
your device as well. And final
15:27
question on this. We've had precedent here before,
15:29
didn't we? We had a state in the
15:31
US, Montana, trying to ban TikTok. That
15:34
didn't go through because of the courts. That's
15:37
right. But doing it at
15:39
the federal level, I think it's
15:42
more likely it will be done in a
15:44
way that stands up to
15:46
challenges. But it will be challenged in
15:48
the court, if not by ByteDance than
15:50
by the ACLU or a similar organization.
15:52
I'm sure of it. Yeah, let us
15:54
see what happens. All right. Then ask
15:56
that what's going on. It's been a
15:59
pretty bad week. Chris? A
16:01
pretty bad week and a pretty bad month. The
16:04
selling began on the 1st of
16:07
April. We're down about 6.5% on
16:10
the NASDAQ so far this month,
16:12
but it really accelerated this week.
16:15
And my sense is there's a couple of things
16:17
going on. One of them, we
16:20
get tech earnings next week.
16:22
People are nervous because the
16:25
story over the course of the first four months
16:27
of this year has been, well,
16:30
rate cuts in the US are a
16:32
lot less likely and if they come,
16:34
they'll be shallower and later. These
16:37
companies are very sensitive to interest rates.
16:39
The other thing, it's tax
16:41
week. And taxes are
16:44
higher this year because people have
16:46
bigger capital gains last year than
16:48
the year before. They
16:51
took a lot of money out of the
16:53
market in order to pay their taxes. And
16:56
I think that's hitting particularly hard right
16:58
now. And final question to
17:00
you before we talk about some other issues. We
17:03
have seen a lot of instability in the Middle East over the
17:05
last 24 hours. That's
17:08
affecting oil prices, isn't it? But
17:12
maybe not the markets as much as people thought they
17:14
were going to be affecting. Yeah,
17:16
we saw last night when the
17:18
first news reports came in about
17:20
an Israeli attack on Iran. Oil
17:23
prices jumped. Oil prices
17:25
jumped. It was a classic flight
17:27
to safety, risk assets on.
17:31
But by this morning's trading, both
17:34
of those were below yesterday's
17:36
close. And I think the
17:38
key element was that the
17:40
attack was small enough in
17:42
scale that it allowed the
17:44
Iranians to save face. They
17:46
claim they stopped all of it. And
17:49
hopefully that means de-escalation. That seems to be the
17:51
way traders are looking at it too. If we
17:53
stay with this, we're going to talk to you
17:55
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your BBC beat. This is well. You're
19:04
with, well, Business Report here on the
19:06
BBC World Service. Let's
19:08
move to France now because this is an
19:10
important story. The French government has announced a
19:13
new rule on Friday that will require customers,
19:15
require stores to tell customers when a product
19:17
becomes smaller but its price stays the same
19:19
or increases. If you're wondering what that's called,
19:22
well, you may have heard this phrase, it's
19:24
a practice that's known as shrinkflation. I've
19:27
been speaking to Camille Dorrias. He's
19:29
the Campaigns Director at Foodwatch France
19:31
who were amongst those campaigning for
19:33
the French government to take action.
19:36
Shrinkflation is a practice made by
19:38
food industry that reduces the amount
19:40
that there is inside the product
19:43
and increases the price and
19:45
offers the price per kilo. So you
19:47
have a decrease on what you buy
19:49
but you're paying more for it. And
19:51
it has become a huge problem, hasn't
19:53
it, with inflation high in countries like
19:55
France. What do you make of
19:57
what the French government has announced today? that
20:00
going to help tackle the problem? So
20:02
you cannot forbid this kind of
20:04
practice because it's about freedom of
20:06
industry of doing exactly what they
20:08
want on the product. But what
20:10
we want at FoodWatch is transparency
20:13
because we think that consumers have
20:15
the right to know when the
20:17
produce are reducing and the price
20:19
are going up because industry were
20:21
doing it behind the back of
20:23
the consumer. So
20:25
this is what we pointed out and
20:28
this is what we were asking the
20:30
government to do to oblige industry and
20:32
supermarkets to inform consumers. So
20:35
basically there'll be signs won't they're on
20:37
products telling customers now that you're paying
20:39
the same amount but you're going to
20:41
get less than you did before. So
20:43
what we will have will be the
20:45
first of July in French supermarket is
20:47
sign saying this produce has been reduced
20:49
of two grams and increases price of
20:52
50 cents of euro for
20:54
example and it will give the full information
20:56
to the consumer because a consumer cannot have
20:58
in mind what was the price two months
21:00
ago and what was the weight of the
21:02
produce two months ago. So it's important that
21:05
it's the supermarket or the industries that give
21:07
this information. The retailers some of them are
21:09
saying this is going to be hard to
21:11
implement and they're also saying that it's not
21:13
the retailers who are the problem but it's
21:16
the food manufacturers who should be doing this.
21:18
What do you make of that? It's always
21:20
the same it's kind of a of a
21:22
ping pong or tennis match between retailers and
21:24
industries that for one year and a half
21:27
saying it's not my fault it's their fault.
21:29
At food what what we say we don't
21:31
care which one is the fault is what
21:33
we want is information for consumer and they
21:35
should deliver it on the package if it's
21:38
industries that want to deliver it or directly
21:40
on the shelf for the supermarket. So at
21:42
the end we want to a consumer to
21:44
have the information they can discuss about how
21:47
to do it but it's not our problem.
21:49
If a retailer doesn't do this what will
21:51
happen? So as it is being
21:54
decided by law by the Ministry
21:56
of Economy they can have fine
21:58
they can be recovered. that
22:00
they should do it. Now there
22:02
can be control on this inflation
22:04
practice where before, as it was
22:06
not illegal not to inform consumers,
22:08
they could not be even controlled
22:10
by the states. Now there is
22:12
a control and now when Foodwatch
22:14
will find new inflation produce without
22:17
information in the supermarket, we will
22:19
be able to complain also to
22:21
the government. This has been a
22:23
huge problem not just in France
22:25
but across Europe. Would you like
22:27
to see other countries following the
22:29
practice that France is now putting
22:31
in place? It's a practice in Europe but
22:33
all around the world. In the United
22:36
States also there is a lot about inflation.
22:38
It's even where I found the first example
22:40
and the idea to look at it in
22:42
the French supermarket. So I think this is
22:44
kind of a practice you can find everywhere
22:47
whether it's food products and companies that want
22:49
to do benefits behind the bite of the
22:51
consumer. The best way to fight this kind
22:53
of problem is really to give transparency because
22:56
I'm pretty sure that now that they are
22:58
obliged to tell they will never do
23:00
it again. You have been in discussions
23:02
with the French government for some time
23:04
about putting this in place. Has it
23:06
taken too long? Should they have done
23:08
this a long time ago? Because inflation
23:10
is beginning to fall now, isn't it?
23:13
Yeah, but inflation was a risk that
23:15
inflation happened in the supermarket but it
23:17
happened before and will happen after. So
23:19
it's okay that it took a bit
23:21
too long. It took too long. It
23:23
could have done it faster but we
23:25
understand also that they wanted to see
23:27
and consider every possibility. Is it industry?
23:30
Is it supermarket? What Europe authorized you
23:32
to do or not when you're
23:34
talking about labeling? So it took a
23:36
bit too long but at least at
23:38
the end we have the information and
23:40
consumers will have the information in the
23:42
shelves. You've been speaking to the French
23:44
finance minister, haven't you? Bruno Le Maire.
23:46
What does he say to you? So
23:49
it's a problem that they understand and
23:51
it's really interesting to see that the
23:53
French government even took the word of
23:55
the food watch to say it's like
23:57
misleading. It's not a practice that should
23:59
be done. And consumers are right
24:01
to be angry about this practice.
24:03
And I think the French government
24:05
really understood that. And that's why
24:07
they put this transparency. But we
24:09
know at FoodWatch that this won't
24:11
solve inflation problem. It's important because
24:13
it's about transparency and right to
24:16
consumer to have information. But it
24:18
will not solve inflation issue and
24:20
food precarity in France. So we
24:22
still have a lot of discussion
24:24
to have with the French Minister
24:26
of Economy. Chris Low still with
24:28
us. Interesting to hear from Camille briefly, if you don't
24:30
mind. A problem in the US as well, Shrinklais. Yeah,
24:34
that's right. And listen, I
24:36
think this is a really sensible
24:38
solution. You can't fight the laws
24:41
of supply and demand. It's like
24:43
fighting the law of gravity. But
24:45
consumers should know what's going on.
24:47
They certainly should. Let's go back to
24:50
talking about China now. Because China has
24:52
seen a growth in wine sales over
24:54
the last few years. But in the
24:56
last few months, we've seen full in
24:59
the demand for imported wine. Jennifer
25:01
Pack from our partner's marketplace has been
25:03
looking at this in Shanghai. For
25:05
more than a decade, Shanghai's Sun Yanjian
25:08
operated as a wine bar, where folks
25:10
could sit and relax with a glass
25:12
of wine. But the business
25:14
was hit so hard during the pandemic that
25:16
last year the owner, Léon Léon, hivoted. And
25:18
he turned it into a shop where people
25:20
can buy wine by the bottle to take
25:23
out. When we rent a wine bar, every
25:25
month we can sell roughly around
25:27
1,500 bottles. But
25:30
now every month we can sell, let's say, over
25:32
2,500 bottles per month. At
25:36
a big wine show in Shanghai,
25:38
vendors complained they were hurting and
25:40
had been since before the pandemic.
25:42
Australian wine exporter Vikas Gupta outlined
25:44
part of the problem. You
25:46
walk here and count the number of labels. There
25:49
are two, 300,000 types of wine here. Vikas's
25:53
China's wine market is crowded.
25:55
His sales have dropped 60-70% from pre-pandemic levels. Then
26:00
there's China's economy. It's still growing,
26:02
but not as fast as before.
26:05
And that hurts wine sales, says
26:07
Sebastian Carrot, a seventh-generation winemaker from
26:09
France. The wine here
26:11
is used for business. They use
26:14
the wine to give some presents
26:16
to good clients. And
26:18
when business is slow, he says, there's no need
26:20
to do that. His sales are only 40% of
26:23
what they were in 2019. The
26:26
wine industry is also vulnerable to
26:29
geopolitics, like when Australia's government wanted
26:31
to probe the origins of COVID
26:33
in 2020. Soon
26:35
after, the Chinese government investigated
26:37
Australia for unfair subsidies and
26:40
dumping, says wine consultant, Ying Kai.
26:44
China increased the tariff on Australian wine by
26:46
as much as 200%. So
26:49
sales of Australian wine in China fell off a
26:51
cliff in 2021 and 2022. China
26:56
has now listed those punitive tariffs, but
26:58
the tariffs on American wine are still
27:01
in place because of ongoing trade tensions.
27:03
Even so, says Ying Kai, there are many
27:06
reasons to be hopeful about the wine industry
27:08
here. China still ranks among
27:10
the world's top 10 wine-consuming nations.
27:14
But he says wine makes up only 2% of
27:17
the country's alcoholic drinks market. The
27:20
preferred drinks are beer and a
27:22
fiery grain alcohol called baizhou. China
27:26
is still largely untapped market for
27:28
wine. There's still a lot of
27:30
potential for expansion. That's
27:32
what's brought up to Kalilov's respect
27:34
to start importing wine from his
27:36
native Moldova. We
27:39
want to enter the Chinese market mainly because of the
27:41
war in Ukraine. We used to be
27:44
able to sell 15 million bottles a year to
27:46
Russia and Ukraine. Once the war began, we lost
27:48
both markets. Back at the
27:50
Sanyan-Jin wine shop, owner Lian Liang
27:52
says he's opening another branch in
27:55
Shanghai. He's crunched the numbers. It's
27:57
around 300 ambioms per person.
28:00
He's setting up in an area where there's
28:02
lots of restaurants with very poor wine lists.
28:04
He reckons if diners see his shop, they
28:07
might buy a bottle of fine wine for
28:09
$40 and take it
28:11
to the restaurant. Many don't charge extra
28:13
for bringing your own bottle. So
28:15
how do you see your business in the next three to five
28:18
years? I think all the Chinese market
28:20
is recovering and
28:23
more and more people, they're still drinking wine. And
28:26
what they would like, he says, is
28:28
fine wine at an affordable price. Jennifer
28:31
Pack reporting this. News just coming in.
28:33
President Biden has said he will restrict
28:35
new oil, gas and mining operations of
28:38
more than five million hectares of land
28:40
in Alaska in a bid to protect
28:42
wildlife in the northernmost US state. We'll
28:44
have more on that story coming up
28:46
in business matters in a couple of
28:49
hours time. But that is it for
28:51
this edition of World Business Report.
28:56
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