Allison Gower is a website copywriter, B2B brand Strategist, and copywriter at Allison Evelyn.
How do you find your ideal audience, speak their language, and get them to like the true you? This episode features 5 mini masterclasses with expert entrepreneurs including Tracy Matthews, Emily McDowell, and more about discovering the person you are meant to serve, developing a relationship by telling your story, crafting emails that grow your business, and redefining what it means to have a successful life. - Preorder Cathy's book! - Sign up for updates on the DKYDJ Immersion Experience! - Thanks Frank and Oak! Get $25 off at - Thank you Billie! Get 10% off your razor at - Thanks Clearbanc! Get your 20 minute term sheet at
I interviewed copywriter (and yoga teacher), Allison Gower and it's packed with tips! She speaks our language and even better, she breaks copywriting down to a simple formula, with a cool name too! Her Fierce Formula had me dancing with excitement during the interview as she walked me through the formula for writing an About page on a website. It's good and you don't want to miss it!    Links:  Website:  Instagram:   Freebie for 5 day challenge:
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Creator Details

Episode Count
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1 hour, 41 minutes
Podchaser Creator ID logo 275317