Truth You Can Act On: Be A Players’ Coach: For your employees to want to better themselves, they have to be empowered to learn about their role, their business, and their industry. Instill this desire for personal development by emphasizing the importance of continuing education, every single day. Set The Tone: We all know that meetings are a necessity, but they often last too long and become unfocused. Try forming shorter, more frequent informal sessions to complement your weekly updates. These various tones of conversations will promote greater productivity and accountability. Make Yourself Great(er): As a leader in your business, your walk is just as important as your talk. Are you a living example of the culture you want to create? Don’t let your title stand as your lone credibility. Whether it be hiring a business coach, reading books, or soliciting feedback, put the energy into furthering your abilities as a leader. Foster The Big Picture: Feeling connected - It’s the basic need of every human, and it drives our daily ambitions. Create a workplace environment that embraces connectivity and encouragement to grow the emotional ownership of your employees to the business and one another. Full Shownotes: https://gutplusscience.com/brent-oakley/ Book Recommendation: The 4 Disciplines of Execution: Achieving Your Wildly Important Goals by Chris McChesney Sponsors: Emplify – Are you still using pulse surveys? How about annual questionnaires? If your organization relies on either of these, it’s time to discover Emplify. Emplify has created a new way to measure employee engagement. It’s where CEOs who want to know what’s really happening within a workforce go… to get honest feedback… and to understand what needs to change for people to love their work using simple and trustworthy data. Custom Concrete has been creating foundations for the finest homes, commercial buildings and industrial facilities throughout Central Indiana since 1969. Builders, contractors, and homeowners rely on our expertise because so much depends on getting it right. Our knowledge and control of all aspects of the job, from excavation to waterproofing to backfill, means that extra value is built into every project. Codes don’t drive our business, excellence does.
Brent Oakley operated a chain of successful premium car washes but struggled to find a means of marketing to his customers while they were in-store. He built an innovative music and messaging platform that provides real-time, highly-targeted messaging to each store and launched it as a Saas platform, Vibenomics.
Vibenomics provides businesses access to a fully-licensed library of music and an easy to use app that allows them to submit and receive customized, professionally recorded announcements the same day they request them.
With Vibenomics, companies can push products faster and increase the revenue potential for every customer, educate customers on new products and offers as they become available, and drive customers online for coupons and promotions.
And rather than being an expense, the in-house platform can actually be a revenue driver. Vibenomics has an add-on that can be used for their customers to launch their own advertising options for third-parties to advertise through their networks. Special Guest: Brent Oakley.Sponsored By:DK New Media: If you're a marketing and technology firm that isn't driving leads through your online presence, we can help. We help you develop and execute a digital marketing strategy while educating your staff and providing all the resources. Promo Code: dknewmediaSupport Martech Zone InterviewsLinks:Vibenomics — Vibenomics combines music and messaging to deliver custom audio experiences.