Chris Savage is the co-founder and CEO of Wistia, a web-based software solution that helps marketers turn viewers into brand advocates to grow their businesses. After graduating from Brown University, Chris and his co-founder Brendan Schwartz, started Wistia in Brendan’s living room in 2006. They founded the company with the goal of helping businesses effectively market their products or services more creatively through video. Recently, Savage and Schwartz turned down an offer to sell Wistia and took on $17.3M in debt instead, which allowed them to buy out their investors, gain full control of Wistia, and take the path less traveled in the tech industry. Now, more than 500,000 businesses across 50 countries depend on Wistia's products to build their brands and their businesses, including HubSpot, MailChimp, Sephora, Starbucks, and Tiffany & Co.
For this twenty-eighth episode, I talked to Chris Savage, co-founder of Wistia, a leading video platform for marketers and salespeople.
Before starting Wistia, Chris worked as an editor of a documentary that ended up winning an Emmy award. He then launched Wistia with his best friend, with the confidence that a small team could do something impactful.
They together saw the potential of video and started a competition website for filmmakers. It finally pivoted into a video platform that helps businesses work effectively with video.
We talk about how they grew Wistia from 2 to about 100 people, how they resisted acquisition offers and raised debt funding instead, how Chris’ role evolved over time, and why you shouldn’t do anything if you’re not obsessed by it.
Sherry interview Chris Savage, CEO/Co-Founder of Wistia about his decision not to sell his business. They discuss his approach to leadership, company values, and prioritizing the maintenance health business relationships within the company. Want more content like this? Check out our book.
The post Episode 209: Profitable Confidence with Chris Savage appeared first on ZenFounder.
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Cambridge, Massachusetts, United States of America