Dan Pontefract is the best-selling author of three books: OPEN TO THINK: Slow Down, Think Creatively, and Make Better Decisions (2018), THE PURPOSE EFFECT: Building Meaning in Yourself, Your Role and Your Organization (2016) and FLAT ARMY: Creating a Connected and Engaged Organization (2013). Dan is also an Adjunct Professor at the University of Victoria, Gustavson School of Business.