Executive Director, Markkula Center for Applied Ethics & Professor of Social Ethics, Santa Clara Univ. Formerly, Heider was the associate provost for strategy & innovation and dean of the School of Communication at Loyola University in Chicago. He also was the founder of the Center for Digital Ethics and Policy at Loyola. Heider began his career as a TV journalist and received five Emmy awards for his work. He is the author or editor of seven books including "A Practical Guide to Digital Journalism Ethics" and "Ethics for a Digital Age."