Jennifer Jorgensen is the CEO of Back to Nature Foods. A storyteller and marketer at heart, she thrives on leading organizations through turnarounds and building premium and lifestyle brands. She has spent a career driving differential growth for businesses and profitably reinvigorating brands through unique insights and disruptive innovation. Ms. Jorgensen is a huge believer in the power of culture as a competitive asset and strives to create high-trust, fun environments where employees can aggressively deliver results while truly enjoying their work and each other. She brings deep experience as a brand-builder and general manager: growing global brands, scaling emerging brands, and leading competitive $1B+ businesses both in the US and internationally.