John McCartney, APR, is the Founder and Principal of Jmac PR. He has been working in PR and marketing for more than two decades leading traditional PR and social media campaigns for technology, advertising, marketing, and media brands. In March 2020, John achieved his lifelong dream of starting his own company, Jmac PR, to build a business that values people and holds steadfast to its mission: helping people and companies navigate the multiple challenges and complexities of creating sustainable awareness, visibility, and thought leadership, with integrity, enthusiasm, and professionalism. In addition, he looks to create an environment that nurtures the next generation of publicists and marketers who are committed to their own enduring visions and values.