Katie has been helping small businesses, real estate agents, construction companies, and homebuilders with their social media for over 15 years. She would love to come on your show and teach your audience how social media can be an incredible tool to help find new leads, build community, and grow sales.
Our guest today is Veronica Sopher. She is an award-winning visibility strategist who helps entrepreneurs garner national media placement that promotes their brand legitimacy. Brands that have strong personal branding have impressive growth in profits. With a family of journalists and lawyers, she found herself fascinated with people's stories, how their values are formed and how these stories make a huge impact on the world. Also, having a communal sense of responsibility, which her family instilled in her, to support other businesses affected how she structured her business today.According to her, personal branding is for all businesses that have visibility. Personal branding is your promise. It is who you are, what you do, and what you want people to expect from you. It doesn't have to be complicated. It just has to be YOU. She believes that everyone has something that they can tap within themselves and work out of. At this time where everybody's online, you have to level up your game and be everywhere. You have to diversify your presence - traditional and non-traditional media. Having the right team to help you bring out your authenticity is important to navigate through success. As a business owner, you have to either want to learn how to do things or delegate. If you don't have the time and interest to learn one thing, you can delegate such tasks to someone who is an expert in the field. Otherwise, you will be missing opportunities. Learn more about personal branding strategies and how to win 2021 with it!EPISODE LINKSVisit Veronica's website: https://www.veronicavsopher.com/Facebook: https://www.facebook.com/veronicavsopherInstagram: https://www.instagram.com/veronicavsopher/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/next.step.social/
In today's episode, we have Jess Dewell, Managing Partner of Red Direction and host of Bold Business Podcast, who shared valuable tips in helping small businesses create a strong growth impact plan. She found satisfaction in helping small businesses what they are good at and amplifying it to reach their goals. She said that knowing your strengths and how to prioritize them are key to effective business strategy. When your business seems to be going far off track, there might be a discrepancy with the goals you are setting, your strengths, and your strategy. It is always important to go back and evaluate your growth impact plan.EPISODE LINKSVisit Jess's website: https://reddirection.com/Facebook: https://www.facebook.com/RedDirectionConsulting/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley
This week's guest is Brendan Kane. He is the author of the books One Million Followers: How I Built A Massive Social Media Following In 30 Days and Hook Point. He's been providing business and digital strategies to clients such as A-listers Taylor Swift and Rhianna, and big brands like MTV, IKEA, and Skechers for more than 15 years. His rich experience allowed him to identify the secrets of growing your audience authentically. In digital marketing, your competition is not only your direct competitors but all the other businesses, from different industries, that also have an online presence. He shared with us the common mistakes that most business owners make when working on their social media presence. One thing he mentioned was the importance of having a content structure that is most suited to your strength. What works for one person may not necessarily work for you. It is best for you to know what you can best and most comfortably do. Lastly, it is the right mindset that will make you go further.EPISODE LINKSVisit Brendan's website: https://book.hookpoint.com/Instagram: https://www.instagram.com/brendankane/Email: bkane@brendanjkane.comLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley
Today we have Francie Hinrichsen who is the owner and founder of Simply Integrated LLC, a digital marketing company that aims to help small business succeed via effective website analytics strategies. She believes that she is destined to be an entrepreneur as she grew up watching his father wear different entrepreneur hats. She specializes in SEO and CRO techniques that helps small businesses maximize their online presence and create informed decisions. She is also passionate about creating an encouraging and actionable space for women through her mastermind. Her mastermind anchors in an all-women community where they support and help each other.EPISODE LINKSVisit Francie's website: https://simplyintegratedllc.com/Facebook: https://www.facebook.com/SimplyIntegratedLLCLinkedIn: https://www.linkedin.com/in/franciemuellerhinrichsen/Instagram: https://www.instagram.com/simplyintgrtd/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyKatieBrinkley.com/guide
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Creator Details

Denver, Colorado, United States of America
Episode Count
Podcast Count
Total Airtime
1 day, 7 hours
Podchaser Creator ID logo 011415