Patrick Campbell is the founder & CEO at ProfitWell.
ProfitWell is a SaaS company that helps subscription companies reduce churn, optimize pricing, and grow subscription business. They've been super successful, and content marketing is the core of their marketing strategy. They started with written content, and are now running multiple podcasts, a video show, and looking to more in the future. What's more, they've managed to put out all this branded content with a relatively small team. In this episode, Patrick Campbell (founder and CEO) shares insights on how they think about content, ROI, podcasting, and more. A lot of this episode focuses on the power of building your brand through content, and how ultimately, everyone will need to think of their team as a content publishing team first, and a "marketing" team second.
Bootstrapping. Pricing. Freemium. Three words that incite fear in most product-minded people. But don’t close your tab just yet. This week on Product Love, I sat down with Patrick Campbell, who has managed to turn those three things into a pretty successful company called Profitwell.
Bootstrapping. Pricing. Freemium. Three words that incite fear in most product-minded people. But don’t close your tab just yet. This week on Product Love, I sat down with Patrick Campbell, who has managed to turn those three things into a pretty successful company called Profitwell.
Episode 3 of a 3 part interview with Patrick Campbell, SaaS pricing guru and CEO & Founder of Profitwell, chatting with Stephen Cummins. reveals his ambition in 2 ways. Firstly he opines that the sort of work-life balance delivered to employees by the Basecamp guys is really tough if you want to build a very large company. Secondly he sees VC funding as a tool that he’ll use at some point in the future. #14MoS
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Creator Details

Location
Mareham le Fen, Boston, UK
Episode Count
9
Podcast Count
6
Total Airtime
4 hours, 13 minutes
PCID
Podchaser Creator ID logo 745067