Ross Brand is an NYC-based live streamer who has served in many capacities such as Red Carpet host for the Emmy Award winning Never Settle Show, produced by Al Roker Entertainment, brand ambassador for Wirecast, and on-camera host for multiple Facebook Live Video and LinkedIn Live developers and broadcast solutions, including StreamYard, BeLive and LiveU. Ross currently hosts StreamYard Connect, highlighting the different ways talented professionals use live streaming to communicate with customers, connect to new career opportunities and attract candidates to fill job openings. The show covers industry news, technology updates and the production and hosting techniques that power successful live broadcasts. Ross was selected one of 5 Live Video Experts to Follow by Switcher Studio, the Number One Twitter Account for Learning Live Stream Marketing by Amp Live and a Top 25 Video Marketing Influencer by Onalytica. Ross co-founded the NYC Video Mastermind and co-hosts a free monthly meetup in Midtown Manhattan for video creators. He has recently been featured in Psychology Today for developing an approach to social media branding that is well-suited for introverts and quoted in Forbes on how nonprofits can benefit from podcasting. He is a guest lecturer on live video and social media topics at New York University.
Inside Video Ep4: Live StreamIng Video: The Big Challenge Hosted by Michael Kinney and Ross Brand. Recorded on March 29, 2020.Inside Video features insider talk and tips from professional broadcast veterans, Ross Brand and Michael Kinney. They talk all things live streaming, podcasting and online video creation.CONNECT with MICHAEL KINNEYYouTube: https://YouTube.com/MichaelKinneyTwitter: https://Twitter.com/MichaelKinneyFacebook: https://Facebook.com/MichaelKinneyMediaCONNECT with ROSS BRANDLinkedIn: https://LinkedIn.com/in/RossBrandTwitter: https://Twitter.com/iRossBrandInstagram: https://Instagram.com/RossBrand1Episode 4 - TOPICS-How businesses are going virtual-Live vs on-demand video-A big challenge of live streaming-The importance of promoting livestreams-Get value from replays of your live content-Opportunities to improve your skills as a creator and help others-Experimenting with online video
Host Your Show with StreamYard:▶️ Go Live with STREAMYARD: https://StreamYard.com/Ross.StreamYard Connect Ep18:Mitchell Goldberg joins Ross Brand to share 5 keys to optimizing your setup for great results with the StreamYard Green Screen.We cover both the basics and goe further in-depth on topics such as lighting, movement and positioning. What makes the #StreamYard Green Screen feature so powerful? Even if you don't implement all of these suggestions, it still works amazingly well right out of the box with nothing to download. It's easy to use and looks great.About StreamYard Connect:StreamYard Connect highlights the different ways talented professionals use live streaming to communicate with customers, connect to new career opportunities and attract candidates to fill job openings. Plus we cover news and technology updates…and the production techniques that power successful live broadcasts. Hosted by Ross Brand and sponsored by StreamYard, a browser based app that makes it easy to produce professional-looking livestreams. Join us twice a month on Wednesdays at 2pm ET for StreamYard Connect. For season two, we are now multistreaming on Facebook Live, Twitch, Periscope/Twitter and two LinkedIn destinations (Ross' LinkedIn profile & StreamYard's LinkedIn page).Connect with Ross and StreamYard on LinkedIn for live shows and updates:▶️ ROSS BRAND on LINKEDIN: https://LinkedIn.com/in/rossbrand▶️ STREAMYARD on LINKEDIN: https://LinkedIn.com/company/StreamYard
Inside Video Ep3 hosted by Michael Kinney and Ross Brand. Recorded live on March 19, 2020.Is the Internet Facing a Meltdown?The EU asks YouTube and Netflix to throttle their service; the most important piece of advice for livestreaming virtual conferences and events; 8 tips for better video conference calls; and the pros and cons of the Canon M50 Mirrorless camera for livestreaming and vlogging.1m3KU6qNN1tnO0OdIlLO
Inside Video Ep2 hosted by Michael Kinney and Ross Brand. Recorded live on March 18, 2020.Is TikTok Discriminating Based on How Users Look?Plus YouTube turns to AI to monitor content, Mixer has a new design and IGTV will be testing advertising with emerging creators.
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Creator Details

Location
New York, NY, USA
Episode Count
255
Podcast Count
31
Total Airtime
3 days, 3 hours
\",\"rating\":null,\"user_data\":{}},\"21158831\":{\"air_date\":\"2017-08-23 14:06:09\",\"podcast\":552920,\"audio_url\":\"https://cdn.simplecast.com/audio/2b6d76/2b6d7698-9ac4-4dd7-be49-a11a0b053442/7893c967-622f-47e5-a32f-554618c3fe51/002_Ross_Brand_on_Engagement_Through_Live_Streaming_tc.mp3?aid=rss_feed\",\"length\":4138,\"review_count\":0,\"guid\":\"http://todd.live/?p=11669\",\"image_url\":null,\"slug\":\"002-ross-brand-on-building-engagement-online-through-live-streaming\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":552920,\"title\":\"002 – Ross Brand on Building Engagement Online Through Live Streaming\",\"id\":21158831,\"creator_count\":1,\"description\":\"The show: For the last couple of years, Ross Brand has been hit live video hard and has spent considerable time mastering engagement through live streaming. During Ross’ live stream journey, Ross has used Facebook Live and Periscope, as well as other platforms, to increase awareness of his brand, Livestream Universe, and to encourage engagement…\\nThe post 002 – Ross Brand on Building Engagement Online Through Live Streaming appeared first on Todd.Live.\",\"rating\":null,\"user_data\":{}},\"21797113\":{\"air_date\":\"2017-10-05 16:54:36\",\"podcast\":244550,\"audio_url\":\"http://traffic.libsyn.com/owenvideo/RossBrand.mp3?dest-id=464887\",\"length\":3216,\"review_count\":0,\"guid\":\"62b3342ee22006a165a2df52d6980e33\",\"image_url\":\"http://static.libsyn.com/p/assets/e/0/0/8/e008708fd8d39db4/199907_BOV_iTunes_Image2_032718.jpg\",\"slug\":\"live-stream-tips-for-consultants-coaches-031\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[25197,10915],\"weighted_rating_alltime\":3,\"podcast_id\":244550,\"title\":\"Live Stream Tips For Consultants & Coaches - 031\",\"id\":21797113,\"creator_count\":1,\"description\":\"Ross Brand joins us in this episode to talk about ways your coaching/consulting business can leverage live video to get an edge on your competitors. B E C O M E  A  B O V  I N S I D E R: http://thebusinessofvideopodcast.com S H O W  S P O N S O R: https://vidsummit.com/   WHERE DO YOU START WHEN YOU WANT TO CREATE A SHOW? Some who start on mobile may develop some BAD HABITS. Start off with interviews so you are not alone trying to figure out what to say. You can bring on experts to build up interest and a following, you can even bring on customers to talk about their experiences. You learn to listen and the best questions come from something your guest says and not what you planned. WHAT IS THE DIFFERENCE BETWEEN A SHOW AND PROMOTING YOUR BUSINESS? There are 3 paths to making money with your show.     #1: You can get on and directly sell your products/services     #2: You provide value, have a conversation, and build a       relationship             relationship with your followers/clients.     #3: The most effective is the portfolio method. How people can find out more about you.            find out more about you. People really should put more time into method #3. This is how people will find out if you are a great match for them. The value of going live, you can show you know what you are talking about and show you are passionate about it. You show you can react in real time to things. Need to learn how to repurpose your live show to get others to find you on replays. You do not need to break through the noise and get thousands of views if that one view is that customer you are looking for, it was effective. WHERE IS YOUR CALL TO ACTION? With BeLive, you can put your call to action in the lower third, and you do not always have to even mention it. Have different call to actions throughout your broadcast. Coaches and consultants have many ways during a broadcast to demonstrate how they can impact their clients. You need to position your broadcast, even if you got very little viewers.  REPURPOSE, REPURPOSE, REPURPOSE!!! HOW DO YOU KNOW WHAT TO SAY WHEN ON CAMERA? There is nothing wrong with just going on and introducing yourself your first time going live. Talk a bit about yourself and wrap it up quick, and as you do more shows go longer and longer. You start getting into your content more and delivering it to your viewers. If you are new to live broadcasting, script what you want to say in the beginning and end. Have notes and build off of that. DO NOT wait for more people to join!!! HOW DO YOU BALANCE YOUR SHOW BETWEEN LIVE VIEWERS AND REPLAY VIEWERS? Pick which one you will prioritize. But for the replay viewers, your audio becomes important. For your live audience, put their comments up on the screen. WHAT ARE SOME OF THE BEST LIVE STREAMING TOOLS? BeLive.tv Get a good microphone, don't forget about the replay viewers! Have some headphones to keep out the noise. DO YOU WAIT TO REPOST AND REPURPOSE YOUR CONTENT? Try to drive people to Facebook 24 to 48 hours, but after that, it does not really matter. It is not a huge game changer.  \",\"rating\":null,\"user_data\":{}},\"22682645\":{\"air_date\":\"2017-09-03 12:00:00\",\"podcast\":31821,\"audio_url\":\"https://podcasts.captivate.fm/media/b1639d55-0fb9-4874-b119-a52e32ea0b9b/596169-live-streaming-success-with-ross-brand-wpcp-163.mp3\",\"length\":3793,\"review_count\":0,\"guid\":\"https://thewpchick.com/?p=21648\",\"image_url\":\"https://artwork.captivate.fm/d02c5ee6-7af7-4f19-9969-e65b501e678b/kd-show-artwork.jpg\",\"slug\":\"live-streaming-success-with-ross-brand-wpcp-163\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[12638,10915],\"weighted_rating_alltime\":3,\"podcast_id\":31821,\"title\":\"Live Streaming Success with Ross Brand WPCP: 163\",\"id\":22682645,\"creator_count\":1,\"description\":\"I have a confession to make.\\n\\nI was SUPER hesitant to jump into live streaming. For a few reasons. The first reason was that I would have to \\\"get ready\\\", as in, do my hair & makeup every day (O.K., technically I don't have to do that. I get that most people really don't care if what you look like if the content is good, but this was my hang up). Another reason was that I didn't want to just jump on at talk at people.  I wanted to have a strategy, plan it a bit, and make sure I had some time to promote the live stream.\\n\\nWhen I did jump in I got results INSTANTLY.\\n\\nI was floored by the engagement, the number of people that showed up (more than normally show up for a webinar), and the traffic to my live stream post after the event (I pull the videos into my site with Simple Social Press and write a post along with the video. The bonus with using Simple Social Press is that it also pulls the Facebook comments into the site as blog comments, which is awesome).\\n\\nI knew I wanted to have someone on the show to talk about live streaming and after seeing Ross Brand everywhere, I knew I wanted to connect with him. We recorded this a few months ago and things have just gotten bigger (and better) since we first connected.\\nQuestions I Asked Ross\\n\\n \\tCan you share a little bit about your background and how you got into live streaming & broadcasting?\\n \\tWhat is your current business?\\n \\tWhat are some of the things people are doing with live streaming?\\n \\tHow are people monetizing live streaming?\\n \\tWhy do you think people are so hesitant to get into live streaming?\\n \\tWho are some of the people that you see doing live streaming well?\\n\\n\\n\\n\\nWhat You're Going to Learn\\n\\n \\tThe three different ways people are monetizing live streaming\\n \\tHow Mario Armstrong, of the 'Never Settle Show' is using live streaming to grow his brand\\n \\tWhat differentiates live streaming from T.V.\\n \\tThe technical basics you need to get into live streaming\\n \\tThe power of finding the right platform for your audience\\n \\tWhy you should look at live streaming as a content strategy\\n\\n\\n\\n\\nWhere to Connect with Ross\\nWebsite | Facebook | Twitter\",\"rating\":null,\"user_data\":{}},\"24214918\":{\"air_date\":\"2017-11-04 02:17:16\",\"podcast\":20031,\"audio_url\":\"http://media.blubrry.com/hometech/theaverageguy.tv/audio/HomeTechPodcast333A.mp3\",\"length\":3161,\"review_count\":0,\"guid\":\"https://theaverageguy.tv/?p=9569\",\"image_url\":\"http://theaverageguy.tv/wp-content/uploads/2012/07/hgg1400.png\",\"slug\":\"tax-software-fail-bitcoin-update-with-a-fork-and-a-fridge-replacement-hgg333\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":20031,\"title\":\"Tax Software Fail, BitCoin Update with a Fork and a Fridge Replacement – HGG333\",\"id\":24214918,\"creator_count\":0,\"description\":\"We join Jim Collison, @jcollison for show #333 of Home Gadget Geeks brought to you by the Average Guy Network     We join Jim Collison, @jcollison for show #333 of Home Gadget Geeks brought to you by the Average Guy Network Please leave a REVIEW (iPhone or iPad) at https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewContentsUserReviews?id=457300409&type=Podcast&ls=1&mt=1 WANT TO SUBSCRIBE? http://theAverageGuy.tv/subscribe Join us for the show live each Thursday at 8pmC/9E/1UTC at http://theAverageGuy.tv/live Full show notes and video at http://theAverageGuy.tv/hgg333 Tags: Podcast, Home Gadget Geeks, Cryptocurrenty, Bitcoin, Belkin, BOINC, Mining Rigs, SIAcoin, Security We moved the show with Amber from LastPass to December 11 Wieger is back next week with an all Drone Show.  Dave and Keith Join The Beard Support No Shave November – https://no-shave.org/ Jump in our Facebook group at https://www.facebook.com/groups/theaverageguy/ Here is what I ordered to manage the beard – Philips Norelco Multigroom All-In-One Series 3000, 13 attachment trimmer, MG3750 – http://amzn.to/2Aj16y2 The Shirt Big thanks to Addy for coming on the program last weeks and her help with the new HGG shirts.  Get your HGG T-Shirt now!  Shirts are ready – http://amzn.to/2ig9gPA New back in the day segment on HGG.  Contact me jim@theaverageGuy.tv and we can discuss Tax Issues Tax software fail – turbo tax has the wrong calculations for the standard deductions.  Not in my favor.  Refiling on paper.  I think I will go with that method from here on out. The IRS has a pretty good website.  You can get all current and prior forms at https://www.irs.gov/ Mining Updates I am using 2 GTX 1060s in the Studio Core i7 box .  Nicehash running full speed.  $2 to $3 a day.  65 to 75 a month.  About $20 in power each month.  Here are the cards I have been using. ASUS PH-GTX1060-3G GeForce GTX 1060 3GB Phoenix Fan Edition VR Ready HDMI DP DVI Graphics Card – http://amzn.to/2zbLo7N Join us on the Home Server Show Forums to chat about this conversation – https://homeservershow.com/forums/forum/203-cryptocurrency-and-mining/ You can help me by using Coinbase.  Help grow the digital currency community and earn free bitcoin.  Using digital currency is more fun with friends! You can invite your friends by sharing the provided link. Once your friend buys or sells $100 of digital currency or more, you will both get $10 of free bitcoin Use this Link – https://www.coinbase.com/join/55b1870069702d49520000ae   BOINC Get more on BOINC at https://boinc.berkeley.edu/ Most of the rest of the PCs are running BOINC with CPU processing against the World Community Grid.  https://www.worldcommunitygrid.org/discover.action#introduction World Community Grid (WCG) is an effort to create the world’s largest public computing grid to tackle scientific research projects that benefit humanity.[4]Launched on November 16, 2004, it is co-ordinated by IBM with client software currently available for Windows, Linux, macOS, and Android operating systems. Using the idle time of computers around the world, World Community Grid’s research projects have analyzed aspects of the human genome, HIV, dengue, muscular dystrophy, cancer, influenza, Ebola, virtual screening, rice crop yields, and clean energy. As of April 2017, the organization has partnered with 466 other companies and organizations to assist in its work, has over 58,000 active registered users, and a combined total run time of over 1.4 million years How to Earn Gridcoin with Pool Research via grcpool.com – https://www.youtube.com/watch?v=jm2E6pQ-Ifw – This will get you started if you want to use BOINC processing to earn GRC Coin. SIA Wieger and I still continue to work with SIAcoin and their storage coin offering. WHAT IS SIA?   I have almost 85GB and Mike is just over 500Gb now.  The average price is about .35 cents a TB.  Really cheap storage for those using it.  More info at http://Sia.tech Jon has got me thinking about security and taxes with all this mining activity.  If you are joining me on this adventure, it needs to be on your radar too.  Selling coins is a taxable event. You can follow the SIA experience on Facebook at https://www.facebook.com/SiaTechHQ/ Some interesting issues? Do I want to give these new Coin wallets my Drivers license? Can I keep these coins with cloud wallet or should I download them to a hardware wallet? There is a Crypto currency Topic set over at Home Server Show.com forums.   CrashPlan Update Migration to CrashPlan Pro will be complete tomorrow.  1.3 TB moved back up.  Totally my fault.  Using the HP N40L as the Home Server now.  Stablebit Drivepool installed and ready for some upgraded drives.  3 x 1TB.  Need a little bit more space.  Will pull some over from the Drobo. You can get more info on Crashplan at https://www.crashplan.com/en-us/ Got some recommendations for how you label your drives?  jim@theAverageGuy.tv   Random Questions What have you been watching on YouTube – Besides some updates on Crypto currency, Some lawn mowing and a couple in Idaho build a house.  What is that? Have you gotten into the habit of covering your webcam? I have been telling this story over the last several weeks but the new fridge is in.  BACKSTORY – But the belkin power meter on it.  $27 a year in power.  200 on the old fridge and $65 on the freezer that is about to go.   Get the Home Gadget Geeks Mobile Apps at http://homegadgetgeeks.com http://theaverageguy.tv is powered by Maplegrove Partners web hosting. Get secure, reliable, high-speed hosting from people you know and trust.  For more information visit http://maplegrovepartners.com\",\"rating\":null,\"user_data\":{}},\"25019285\":{\"air_date\":\"2018-01-26 05:15:40\",\"podcast\":35081,\"audio_url\":\"https://cdn.simplecast.com/audio/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/ae5eabe6-230d-4e79-a6c7-2ea9c39ff058/Ep125_The_LinkedIn_Show_FINAL_tc.mp3?aid=rss_feed\",\"length\":759,\"review_count\":0,\"guid\":\"https://www.mikemurphy.co/?p=205807\",\"image_url\":\"https://cdn.simplecast.com/images/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/ae5eabe6-230d-4e79-a6c7-2ea9c39ff058/3000x3000/podcastcoverart3000pxoptimized.jpg?aid=rss_feed\",\"slug\":\"the-linkedin-show\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[4149,10915],\"weighted_rating_alltime\":3,\"podcast_id\":35081,\"title\":\"The LinkedIn Show\",\"id\":25019285,\"creator_count\":2,\"description\":\"Today is Part 1 of 3 Social Media Mini-Series\\nSpecial Guest: Ross Brand from LivestreamUniverse.com\\nEpisode Summary:\\nWhat is LinkedIn?\\nWhy should content creators be on LinkedIn in 2018?\\nWhere do you start? What is most important?\\nWhat type of content should you create?\\nHow often should you post on LinkedIn?\",\"rating\":null,\"user_data\":{}},\"25209502\":{\"air_date\":\"2018-02-02 05:15:35\",\"podcast\":35081,\"audio_url\":\"https://cdn.simplecast.com/audio/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/3f74811c-0bf3-411d-9697-c1540f4a8ca6/Ep126_The_Twitter_Show_FINAL_tc.mp3?aid=rss_feed\",\"length\":893,\"review_count\":0,\"guid\":\"https://www.mikemurphy.co/?p=205823\",\"image_url\":\"https://cdn.simplecast.com/images/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/3f74811c-0bf3-411d-9697-c1540f4a8ca6/3000x3000/podcastcoverart3000pxoptimized.jpg?aid=rss_feed\",\"slug\":\"the-twitter-show\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[4149,10915],\"weighted_rating_alltime\":3,\"podcast_id\":35081,\"title\":\"The Twitter Show\",\"id\":25209502,\"creator_count\":2,\"description\":\"Today is Part 2 of 3 Social Media Mini-Series\\nSpecial Guest:\\nRoss Brand from LivestreamUniverse.com\\nEpisode Summary:\\n\\n\\nIs Twitter still relevant for content creators and personal brands in 2018 and if so, why?\\n\\n\\nDo you recommend sharing content from all other social media channels and is there any best practices to follow?\\n\\n\\nCan you explain the etiquette of liking posts, retweeting and sharing tweets?\\n\\n\",\"rating\":null,\"user_data\":{}},\"25393009\":{\"air_date\":\"2016-11-04 04:15:59\",\"podcast\":35081,\"audio_url\":\"https://cdn.simplecast.com/audio/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/f33d59ee-ff85-4595-9ff2-fb9ecb4eaf6b/ep61_The_FaceBook_Live_Show_FINAL_tc.mp3?aid=rss_feed\",\"length\":1040,\"review_count\":0,\"guid\":\"http://www.mikemurphy.co/?p=28693\",\"image_url\":\"https://cdn.simplecast.com/images/147fac/147faca2-b6a8-4c18-b335-ae993cb665ce/f33d59ee-ff85-4595-9ff2-fb9ecb4eaf6b/3000x3000/podcastcoverart3000pxoptimized.jpg?aid=rss_feed\",\"slug\":\"the-facebook-live-show\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[4149,10915],\"weighted_rating_alltime\":3,\"podcast_id\":35081,\"title\":\"The Facebook Live Show\",\"id\":25393009,\"creator_count\":2,\"description\":\"Just how big is Facebook?\\nWhat is Facebook Live?\\nWhat are some ways to use Facebook Live to promote your podcast or brand?\",\"rating\":null,\"user_data\":{}},\"25567713\":{\"air_date\":\"2018-02-07 20:00:00\",\"podcast\":580289,\"audio_url\":\"https://cdn.simplecast.com/audio/80fe21/80fe21f4-6eee-44eb-b7e8-72a6ff9c7445/d586ed18-f918-47ee-bfe1-f8820cce3c7f/080_Ross_Brand_of_Livestream_Universe_on_Live_Streaming_in_2018_tc.mp3?aid=rss_feed\",\"length\":2894,\"review_count\":0,\"guid\":\"ff3a6b765ba1a4d1f01a7c747e9cb673\",\"image_url\":\"https://cdn.simplecast.com/images/80fe21/80fe21f4-6eee-44eb-b7e8-72a6ff9c7445/d586ed18-f918-47ee-bfe1-f8820cce3c7f/entrepreneurlivevideo.png?aid=rss_feed\",\"slug\":\"ross-brand-of-livestream-universe-on-live-streaming-in-2018\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":580289,\"title\":\"Ross Brand of Livestream Universe on Live Streaming in 2018\",\"id\":25567713,\"creator_count\":1,\"description\":\"Today I have my friend Ross Brand on to discuss live streaming in 2018, along with other social media thoughts.\",\"rating\":null,\"user_data\":{}},\"25887001\":{\"air_date\":\"2018-02-24 00:22:11\",\"podcast\":588664,\"audio_url\":\"http://traffic.libsyn.com/thelivestreamexperience/Ep_20_-_Logan_Paul_YouTube.mp3\",\"length\":1918,\"review_count\":0,\"guid\":\"http://rossandnezcom/?p=582\",\"image_url\":\"http://rossandnez.com/wp-content/uploads/2017/11/TheLivestreamExperienceRossandNez.png\",\"slug\":\"how-to-keep-your-brand-healthy-logan-paul-ross-nez-020\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":588664,\"title\":\"How to Keep Your Brand Healthy – Logan Paul (Ross & Nez 020)\",\"id\":25887001,\"creator_count\":0,\"description\":\"How to Keep Your Brand Healthy. We talk about the controversy surrounding YouTube's demonetization of Logan Paul's account and discuss what this means for social video platforms and content creators. How can you build a personal and business brand to achieve your long-term objectives? All that and more on this episode of Ross & Nez!\\nHosts: Ross Brand, Professor Nez\\nPodcast Date: February 23, 2018\",\"rating\":null,\"user_data\":{}},\"25999553\":{\"air_date\":\"2018-02-27 20:27:47\",\"podcast\":588664,\"audio_url\":\"http://traffic.libsyn.com/thelivestreamexperience/Ep_21_NCAA_Scandal_Mark_Cuban.mp3\",\"length\":2888,\"review_count\":0,\"guid\":\"http://rossandnezcom/?p=592\",\"image_url\":\"http://rossandnez.com/wp-content/uploads/2017/11/TheLivestreamExperienceRossandNez.png\",\"slug\":\"ncaa-basketball-scandal-fbi-investigation-mark-cuban-curling-gold-ross-nez-021\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":588664,\"title\":\"NCAA Basketball Scandal & FBI Investigation; Mark Cuban; Curling Gold (Ross & Nez 021)\",\"id\":25999553,\"creator_count\":0,\"description\":\"NCAA Basketball Scandal: The FBI has wiretaps and information on illegal payments and meetings with agents by some of the biggest names in men's college basketball. Programs such as Duke, Kansas, Kentucky, Arizona and USC are reported to have committed rules violations.\\n\\nWe also discuss the allegations of sexual harassment and domestic violence in the Dallas Mavericks front office and how that could impact Mark Cuban if he runs for President. Finally, we congratulate the US Men's Curling for winning a Gold Medal at the 2018 Winter Olympics. All that and more on this episode of Ross & Nez: The Livestream Experience.\\nHosts: Ross Brand, Professor Nez\\nPodcast Date: February 27, 2018.\",\"rating\":null,\"user_data\":{}},\"26084155\":{\"air_date\":\"2018-03-01 23:18:09\",\"podcast\":588664,\"audio_url\":\"http://traffic.libsyn.com/thelivestreamexperience/Ep_22_Parkland_Shooting.mp3\",\"length\":3971,\"review_count\":0,\"guid\":\"http://rossandnezcom/?p=600\",\"image_url\":\"http://rossandnez.com/wp-content/uploads/2017/11/TheLivestreamExperienceRossandNez.png\",\"slug\":\"parkland-shooting-its-time-to-talk-ross-nez-022\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915],\"weighted_rating_alltime\":3,\"podcast_id\":588664,\"title\":\"Parkland Shooting: It’s Time to Talk (Ross & Nez 022)\",\"id\":26084155,\"creator_count\":0,\"description\":\"It's Time to Talk. We present the audio of a a civil discussion about school shootings Ross & Nez facilitated on Facebook Live following the Parkland Shooting in order to get people of different perspectives talking to one another in a thoughtful, constructive manner. We invite you to add your voice to the conversation in the chat at on the Ross & Nez Facebook Page. 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Ross's audio equipment: Primary Studio Mic - Shure SM7B (Had compared RE20, SM7B, PR40 & RE27 in B&H mic room before deciding on SM7B) Primary Reporter Mic - Electro-voice RE50, Omni, Backup/Guest Mic - Samson Q2u Primary Audio Interface/Mixer/ Recorder - Sound Devices MixPre-3 Backup Studio Audio Interface - Audient iD14 Secondary Studio/iOS Audio Interface - Shure MVi (I have a two interface setup that enables me to get both myself and guest's audio on Instagram Live while also livestreaming to FB Live with no additional mics needed) Mobile Audio Interface - iRig Pre Headphones: Sennheiser HD280Pro, closed back Computer - 15\\\" MacBook Pro (mid 2015) Mobile: iPhone 7 DAW: Screenflow (I know, I know...) - boosts level in places, Auphonic sometimes Likes and uses the Spreaker web player, chapters, Ross's video equipment: Webcam - Logitech C922x Camcorder - Canon Vixia R800 Capture Card - Magewell Software - BeLive (for Facebook Live) Software - Wirecast Studio (switcher, encoding, streaming, recording, live production) Hardware Encoder - LiveU Solo (cellular streaming from remote, bandwidth challenged locations without computer) Ross's post-production workflow: (mixing, software, effects processing, editing, mastering, etc.) Record in MixPre-3 as wave file on SD card and edit in Screenflow Edit out any gaps, edit out the worst \\\"ums\\\" \\\"and uhs\\\" and occasionally a segment that detracts from the overall conversation Boost softer or lower louder areas to make overall volume more consistent Record into and outro Add music tracks Check volume levels again Export final mix as m4a Upload to Auphonic and use default settings Download mp3 from Auphonic Thank you for hanging out with us, Ross! DID YOU KNOW........We exist for the purpose of helping you, so please comment below with any questions or remarks. Thanks for listening! Want to Start a Business or Have a Career as a Podcast Producer/Engineer? Listen and Subscribe in Apple Podcasts, Spotify, Google Podcasts, iHeart Radio, Stitcher, TuneIn Radio, Android, RSS\",\"rating\":null,\"user_data\":{}},\"32405238\":{\"air_date\":\"2018-10-09 04:00:00\",\"podcast\":1640,\"audio_url\":\"http://traffic.libsyn.com/realestateuncensored/REU_-_9-21.mp3?dest-id=283746\",\"length\":3188,\"review_count\":0,\"guid\":\"a29a75f9ba324e8d81ebf6d10adcec52\",\"image_url\":\"http://static.libsyn.com/p/assets/b/0/1/3/b01312af10d0242f/REUiTunes-Color-300px.png\",\"slug\":\"3-paths-to-monetizing-your-live-video-wross-brand\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[31585,10915],\"weighted_rating_alltime\":3,\"podcast_id\":1640,\"title\":\"3 Paths to Monetizing Your Live Video w/Ross Brand\",\"id\":32405238,\"creator_count\":2,\"description\":\"Many agents fear getting on camera, not to mention live videos where there’s plenty of room for mistakes. Do mistakes make you look more human and approachable? What type of topics should you choose to speak about on video? Why is it important to have a call-to-action in your videos? In this episode, Ross Brand talks about how you can use live video to engage with your audience. Live streaming takes video to the next level because people can actually communicate with you through a live chat. -Ross Brand Three Things We Learned Timeless content is easier to monetize When you talk about topics that will remain the same even a year from now, you’re more likely to generate leads than when speaking about real estate trends. An excellent way to find evergreen topics for your live videos is to take a look at popular blog posts and put your own spin on them. Add a call-to-action at the end of the video Your viewers don’t want to feel like you’re selling to them, but they do want to find out what you do for a living. A good way to mention your real estate business is to put a call-to-action at the end of the video and let people know you’re available. You might not get warm leads right away, but after you build trust, your viewers will think of you when they need to buy or sell a property. Focus on the lifestyle people have in certain areas, not about the listing Most agents choose to use live videos for listings, but only a very small percentage of your audience is interested in buying a house right now. Instead of focusing on a a very niche audience, you can expand it by talking about the lifestyle in the neighborhoods where you’re active. For example, you speak about fun things to do during the weekend or the best restaurants in the area.   Don’t just recycle content on social media. When you re-post your live stream on social media, the content has a relatively short shelf life. Create a website or a social media page where people can browse through your videos and interact with your content. This way, your content is easier to find and will serve your branding efforts months and maybe even years after it was published the first time. Guest Bio Ross Brand is a livestream strategist, podcast host, speaker, and On-AIR personality. He was named the number #1 Live Streaming Expert by Klout and was selected as one of the “5 Live Video Experts to Follow” by Switcher Studio. In the present, Ross creates content for podcasts and Alexa Flash Briefings and is the founder of Livestream Universe. 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Join Ray, Dave, Daniel, Alex Knight, and Ross Brand to discuss podcast gear and podcasting news of the week. You can subscribe to the episode mailing list to get new Rounds delivered to your inbox automatically. Articles discussed: Podcasting revolutionized by Aussie company RODE – RODECaster Pro mixer does it all Introducing Anchor Sponsorships, the podcast advertising platform for everyone Labels Sue PokerNews over Copyright-Infringing Tracks in Podcasts Sign up, if you'd like to appear on a future Round. Thanks and I can't wait to see you at the Roundtable! 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Although some have been very successful in making it work for their business, not everyone can earn from it directly - and this is not a bad thing because there are other paths you can take as a business owner to help you maximize various live streaming benefits.  Certainly, you can go ahead and sell products to monetize live streaming. But like most successful live streamers, you can also opt to use live streams to build long-term relationships with clients. Re-purposing your live stream content to create an online portfolio is likewise a smart move toward solidifying your digital footprint. Whichever way you choose, when done right, there is no doubt that you can take advantage of live streaming to grow your business.  In this Episode: How Ross loves featuring live streamers, learning from them and getting to know live stream personalities The 3 paths by which live streaming can be used to get direct earnings or foster relationships with customers How simple selling can be done via live streams How to build relationships or build your personal brand using live streaming  How to repurpose live stream content to your blogs, YouTube channel, Twitter, or LinkedIn, through the portfolio method How to deal with challenges like having no or few audience members or not knowing what to talk about in your live stream The importance of developing a live streaming skill set today for its huge future potential How to deal with the fear of live streaming especially for first-timers The basic tools to get started with live streaming using what you already have Ross’ red carpet experience at Mario Armstrong’s Never Settle Show \",\"rating\":null,\"user_data\":{}},\"41046237\":{\"air_date\":\"2019-06-25 16:00:26\",\"podcast\":216719,\"audio_url\":\"https://media.blubrry.com/dreamerspodcast/www.superjoepardo.com/pod/tbp383.mp3\",\"length\":5325,\"review_count\":0,\"guid\":\"https://superjoepardo.com/?p=29672\",\"image_url\":\"http://superjoepardo.com/pod/dpartwork2.jpg\",\"slug\":\"huge-announcement-and-updates\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[9999,10915],\"weighted_rating_alltime\":3,\"podcast_id\":216719,\"title\":\"HUGE Announcement and Updates\",\"id\":41046237,\"creator_count\":1,\"description\":\"https://www.facebook.com/superjoepardo/videos/677802092632618/\\nAnnouncing 234 Threads: Limited Edition Entrepreneur Apparel That Helps Homeless Start Businesses\\nI wanted to do something a little different with this episode to announce a brand new venture I am launching 234 Threads. 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Recorded live using StreamYard's direct integration with LinkedIn Live shortly after it became available.\\nIN THE VIDEO:\\nRoss Brand livestreams directly to LinkedIn using StreamYard's integration with LinkedIn Live. StreamYard has been added as an official 3rd-party tool for livestreaming to LinkedIn Live. If you have access to LinkedIn Live, add it as a destination in your StreamYard dashboard just as you would for YouTube, Facebook LIve and Periscope and then create your broadcast.\\nI cover many of the features that make StreamYard an excellent choice as a live streaming brower-based application for both beginning and advanced livestreamers, including the high quality of the audio and video, ease of bring on multiple guests, ability to play up to :30 second video clips and screen share, and professional production elements for branding, adding text to your broadcast and organizing those assets for quick setup. I've used StreamYard as part of my workflow for all of my live episodes of Brand On Braodcasting, Livestream Deals and Ross Brand Live in 2019.\\n▶️GO LIVE with STREAMYARD: http://StreamYard.com/Ross\\n▶️Audio versions of all episodes of Ross Brand Live: http://RossBrandLive.com.\\n▶️Subscribe to Channel: http://YouTube.com/LivestreamUniverse.\\nNEW LINKEDIN LIVE SHOW:\\nI will be hosting a new weekly show for StreamYard on LinkedIn Live, starting on Wed, Aug. 21, at 2pm ET. It's called \\\"StreamYard Connect.\\\" Follow me and StreamYard for live shows and updates:\\n▶️ ROSS BRAND on LINKEDIN: https://LinkedIn.com/in/rossbrand\\n▶️ STREAMYARD on LINKEDIN: https://LinkedIn.com/company/StreamYard\\n\\n▶️Resources for Livestreaming & Podcasting: http://LivestreamUniverse.com\\nDISCLAIMER: This description may contain affiliate links, which means if you click on one of the product links, we may receive a small commission at no extra cost to you. 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Quotes: “The heart of the content is really in the conversation.” “It’s not as important how many people show up as can it help you convert more leads.” “There are all these different ways you can use livestreaming that can give you a competitive advantage versus those who aren’t using it yet.” Guest Links:Livestream Universe - http://livestreamuniverse.com/ Livestream Deals - https://livestreamdeals.com/ Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com Join the Brand Growth Community on Facebook at www.brandonbrands.com/fb And please leave a rating and review on iTunes!\",\"rating\":null,\"user_data\":{}},\"46514652\":{\"air_date\":\"2019-10-17 17:24:47\",\"podcast\":815515,\"audio_url\":\"https://traffic.libsyn.com/secure/podlords/Ross_Brand_-_PodLords_20.mp3?dest-id=1101869\",\"length\":2879,\"review_count\":0,\"guid\":\"3987d38db98d46f9a185a664e39a1425\",\"image_url\":\"https://ssl-static.libsyn.com/p/assets/f/0/c/5/f0c55249a42012d1/PodLords2.jpg\",\"slug\":\"ross-brand-podlords-20\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[2212,10915],\"weighted_rating_alltime\":3,\"podcast_id\":815515,\"title\":\"Ross Brand - PodLords 20\",\"id\":46514652,\"creator_count\":2,\"description\":\"Video livestreaming expert Ross Brand joins us to talk about how livestreaming can work for podcasters. 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It’s interesting.\\nTim Brien · 22:46 Instead of who am I to be doing xyz, we should ask ourselves why not me\\nand more..\\nConnect with Ross Brand\\nwww.livestreamuniverse.com\\nThis episode is brought to you by PodBean.\\nJoin our facebook group: IndiePodCon.com/group\\nRegister today and get 10% off your Indie Pod Con 2020 ticket with offer code: ipp\\nShop for your favorite podcaster swag: IndiePodCon.com/shop\\nEpisode 49\\nThe post Livestreaming for Podcasts with Ross Brand appeared first on Independent Podcast Conference.\",\"rating\":null,\"user_data\":{}},\"50725804\":{\"air_date\":\"2019-12-28 21:38:45\",\"podcast\":90579,\"audio_url\":\"http://chtbl.com/track/6D81/traffic.libsyn.com/askthepodcastcoach/atpc_2019-278-28-19.mp3?dest-id=172478\",\"length\":3519,\"review_count\":0,\"guid\":\"ac675c72-ebdb-484f-9982-bb24acc257cd\",\"image_url\":\"http://static.libsyn.com/p/assets/7/e/b/1/7eb1347e6bf77443/predictions-reflections-square.jpg\",\"slug\":\"predictions-and-reflections\",\"rating_count\":0,\"list_count\":1,\"creator_summary\":[1751,19076,10915],\"weighted_rating_alltime\":3,\"podcast_id\":90579,\"title\":\"Predictions and Reflections\",\"id\":50725804,\"creator_count\":3,\"description\":\"Today Dave Jacks from the School of Podcasting and Jim Collison from the Average Guy Network take a look back at the year in podcasting. Just using stats to gauge your show might not be a good strategy. 4:15 Taking phones calls on a live podcast ( callinstudio.com) 11:00 Biggest Surprises of 2019 26:00 Most overused phrase in podcasting 32:30 Ross's great predictions post ( check it out it's amazing). 41:00 Thanks to our Awesome Supporters 43:00 How to get back into podcasting 44:10 Behind the scenes of the monster predictions post with Ross Brand Thanks to the Awesome Supporters Become a supporter and get access to the video and bonus content as well as private brainstorming sessions.  Join Today\",\"rating\":null,\"user_data\":{}},\"51400975\":{\"air_date\":\"2020-01-13 08:02:03\",\"podcast\":695693,\"audio_url\":\"https://api.spreaker.com/download/episode/21631547/bob_ep_21_podcast_babcock.mp3\",\"length\":2770,\"review_count\":0,\"guid\":\"https://api.spreaker.com/episode/21631547\",\"image_url\":\"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/adb7fe8b20526242cb85e2a2febe80f2.jpg\",\"slug\":\"from-prison-to-6-figure-income-with-zachary-babcock-ep21\",\"rating_count\":0,\"list_count\":0,\"creator_summary\":[10915,23906],\"weighted_rating_alltime\":3,\"podcast_id\":695693,\"title\":\"From Prison to 6-Figure Income with Zachary Babcock (Ep21)\",\"id\":51400975,\"creator_count\":1,\"description\":\"On Episode 21 of Brand On Broadcasting hosted by Ross Brand of Livestream Universe, Zachary Babcock of Underdog Empowerment shares his story of turning his life around and provides both inspiration and valuable lessons for online entrepreneurs.Following 5 years in prison and 4 years of struggling with online business, Zachary created a popular podcast that helped build his business and a 6-figure income. 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