Zena Wood is an Associate Professor in Digital Economy and Director of the Defence Data Research Centre at the University of Exeter Business School. Zena’s research focuses on how we can derive value from datasets that would help us understand the impact of digital transformation within the Digital Economy and the Defence sector. Most of her research is interdisciplinary involving collaborations with experts from geography, psychology and business. She was a fellow of the Alan Turing Institute (ATI) between October 2021 and September 2023.