ApexThis - Tuesday Listens in 2018

A curated episode list by Mark
Creation Date August 15th, 2018
Updated Date Updated July 3rd, 2019
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Every Tuesday, I note a podcast, series, or episode that you should listen to. This started as a way for me to explore podcasts that I've never listened to or was curious to try. apexthis.com

Episodes

SPI 231: Attorney Roundtable: Money and Legal Considerations for Starting Out
The Smart Passive Income Online Business and Blogging Podcast
SPI 231: Attorney Roundtable: Money and Legal Considerations for Starting Out from The Smart Passive Income Blog.
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Mark

In what I will call "Part 1", Pat sits with two lawyers to discuss all things you should keep in mind when creating your business. The topics range from privacy notices to the legal ways in which you can structure your business. Despite being published in 2016, it is still a fantastic episode to listen to.
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SPI 307: Copyright Infringement and DMCA (with my Attorney)
The Smart Passive Income Online Business and Blogging Podcast
#307: Hear legal strategies from attorney Richard Chapo for dealing with copyright infringement and protecting yourself legally when you allow others to post to your website. We discuss the Digital Millennium Copyright Act (DCMA) and how it applies to an online business. Podcast show notes available here: https://www.smartpassiveincome.com/session307
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Mark

In this "Part 2", the focus is on DMCA. Pat sits down with his lawyer and they talk stolen content and what they've done to issue takedown notices and more. This is a fantastic discussion that you will need to keep your notepad handy for.
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137 - Writing for Audio with Mac Rogers
Audio Drama Production Podcast
 Hello! So excited to share this insightful interview with you -  Mac Rogers, writer of The Message, Life After and Steal the Stars - all supreme audio dramas released into the wild with exceptional quality, storytelling and production values on every one. Find out Mac's thoughts on his writing process and character development (He discusses elements of plot from Steal the Stars so do listen to that before this if you can to stop spoilers changing your listening experience.) and he gives his hugely unmissablewriting top tips too! We also launch our new Sound Design competition in association with Aural Stage Studios and ADN. So please Do listen to the end for finer details.Thanks so much to our wonderful Patreon supporters and all who listen. We do hope you find these eps useful! Let us know who else you'd like to hear us interview next....Enjoy!   
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Mark

I am sharing this specific episode as I personally love hearing about other writers process. In addition, writing is the foundation of creating an audio drama; the more people you can learn from, the better.
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#37 | Seizure Sonification
Twenty Thousand Hertz
Brant Guichard has heard "The Music" for as long as he can remember. Brant has a particular type of epilepsy where he hears what are called "musical auras" whenever he has a seizure. Brian Foo, aka the Data Driven DJ, introduces a different musical element to Brant's experience of seizure. 20K is made out of the studios of Defacto Sound and hosted by Dallas Taylor. Get a 4 week trial plus a digital scale at Stamps.com. Just click on the Radio Microphone at the top of the homepage and type in "20K".  Consider supporting the show at donate.20k.org Episode transcript, music, and credits can be found here. 
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Mark

The story in this episode is engrossing as it is continually layered with music generated by the very seizures Brant describes.  You are always listening as attention shifts from the story with the soft hypnotic notes in the background until they choose to call out an instrument and give it center stage.
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Episode 265: How to Get Over The Fear of Niching Down (Niche Down For What!?) FS265
The Fizzle Show
Shownotes: http://fizzleshow.co/265 Much has been said about the idea of niching down as an entrepreneur, but how important is it? And how niche do you need to go? What is niching down? Is your business niche enough to be successful today? Niche down for what?! We’re here to help you figure all of this out and get your business as focused as it needs to be. In this episode, we’ll help you understand what niching down means in a contemporary climate before addressing the potential negative side of going too niche. We also look at the idea of focus and how it can be used in conjunction with these principles. The team offers some concrete methods for finding your niche and help discern fears and how to turn these off. We also talk about finding your audience, scratching your own itch and a few other ways to naturally specify your product or service. So if you are looking to clarify your mission, accentuate your company and want to niche down in the right way, this is the episode for you! Tune in to get it all! Key Points From This Episode: Does niching down still work today? [0:05:30.2] The line between niching down and going to far with novelty. [0:09:12.5] Why niches are, in some ways, an illusion. [0:12:01.3] Auto-mechanics and the lesson they teaches us about focus and niching down. [0:15:43.2] The compound effect of focus and the benefits of this exercise. [0:19:03.8] Niching down as a way to appeal to customers. [0:21:37.1] Standing out through focussing and finding your niche. [0:22:46.8] Marketing benefits to being more niche with your business. [0:24:50.5] Some of the fears that are related to narrowing your niche. [0:26:20.7] Where this fear really comes from and why it is not actually about niching down. [0:33:29.3] Overcoming the fear of perceptions and failure. [0:37:12.2] How to get down to working on niching your business. [0:42:08.9] Finding an audience with a specific problem. [0:49:25.6] Scratching your own itch as a way to find your niche! [0:51:01.2] Links Mentioned in Today’s Episode Gusto — https://gusto.com/fizzle Fizzle — https://fizzle.co/ Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Journaling Course — https://fizzle.co/courses/journal Lil’ Jon — http://liljon.com/ Turn Down for What — https://www.youtube.com/watch?v=HMUDVMiITOU Spanx — https://www.spanx.com/ Chase Reeves Youtube — https://www.youtube.com/user/chasereeves
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Mark

The trio goes through all aspects of niching down for your business from whether it is worth it to do so, to getting over your fear in doing it. If you are on the cusp of your podcast idea, or you are looking for a way to make your show tighter, then you would definitely find this episode as a good starting point on niching down.
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The Imaginary Crimes of Margit Hamosh
Revisionist History
Epidemics of fear repeat themselves. The first time as tragedy. The second time as farce. Margit Hamosh? Definitely farce. 
Strong Verbs, Short Sentences
Revisionist History
“She was Joan of Arc, Madame Curie, and Florence Nightingale—all wrapped up in one.”
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Mark

This is a two-part series that begins with the episode "The Imaginary Crimes of Margit Hamosh" in season 3 of this show. In it, Malcolm retells of an event that ends in a tragedy and the resulting panic that sweeps the scientific community. I think this is one of those times where I have nothing further to describe about the episode.
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Series - A Very Fatal Murder

Episode 1: A Perfect Murder
A Very Fatal Murder
Onion Public Radio reporter David Pascall, who has long searched for the most resonant true-crime podcast that is also about middle America, heads to Bluff Springs, NE where the small town is reeling from the death of 17-year-old Hayley Price.
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Mark

Within the first few minutes of the podcast, I found myself laughing aloud which quickly followed me grasping my mouth shut as passengers gave me shifty looks on our shared morning commute. The Onion highlights everything we've ever wondered when listening to a true-crime podcast and kicks it up just a notch to really drive home the point.
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Series - Storyfeather

The Great Machines
Storyfeather
The last Great Machine is dying. We don’t know how to fix it. We don’t even know what it does. We only know that when it dies, we too will die. What will a fractured people do when the mysterious machines that keep their world alive stop operating? Find out in this episode of the Storyfeather podcast. Genre: Mythology CREDITS Story: “The Great Machines” Copyright © 2014 by Nila L. Patel Music: “Mysterious Trip-hop Lounge Beat” by Digital_Emotions "Not Alone" by Lee Rosevere "Tech Toys" by Lee Rosevere "Thoughtful" by Lee Rosevere "Under Suspicion" by Lee Rosevere "Slow Lights" by Lee Rosevere "Making A Change" by Lee Rosevere "I Believe In You" by Lee Rosevere Music by Lee Rosevere is licensed under CC BY 4.0
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Mark

Smooth, soothing, relaxed, and engrossing. These are words that immediately come to mind when I think about Storyfeather podcast. Nila starts the episode with a hypnotic jazzy beat and a story hook that pulls you into her story as she narrates you through the worlds she has created using music to move you along and voice work to add a needed touch to a scene. Not too much and not too little.
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Series - Songonauts

Episode 1: Into the Songoverse
Songonauts
Doc, Penny, and Jojo are in a band that's going nowhere, until they find a drum machine that transports them into the world of their songs.
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Mark

When I saw the title of the first episode, I was a bit jealous.  Here was a musical, and I wanted to do a musical. Listening, the music was upbeat with a familial vibe to it. It felt as though I was part of the band, or at least, one of the member's cousin. Each episode left you wanting more and I unintentionally found myself tapping and nodding along to the songs only to have my world crash when the episode ended and the long winter of waiting for the next episode began.
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Monument to a Dead Child
Raw Data
The seeds of Silicon Valley were sown long ago. The Gold Rush, the railroad barons, the founding of Stanford University, and myths of the American West still echo today.
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Mark

If I was to compare this podcast to a meal, it would be a hearty one. There is lots of it for you to chew and consume and it needs your attention if you are going to do so. Michael and co-host Leslie Chang navigates us through this discussion bringing guests to help dive deeper on a topic.
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