The key points discussed in this meeting will be listed below:

• Employee Mindset: View yourself as a business owner, even as an employee, to enhance value and ownership, making oneself indispensable and more likely to receive raises and promotions.

• Mentorship: Utilize mentors strategically for specific areas of business development, adhering closely to their advice during the relevant growth phases, then progressing to new mentors as needed.

• Adding Client Value: Deeply understand clients’ businesses through effective questioning during the discovery phase and offer comprehensive strategic advice beyond basic service offerings to significantly boost value.

• Pricing Strategies: Employ value-based pricing where the price reflects the perceived value offered to clients, rather than cost-based or arbitrary pricing, ensuring prices align with the enhanced value provided.

• Implementation and Growth: Actively apply the discussed strategies in one's current job or business, seek out new mentors for specific skills, understand clients’ full business needs, and reassess pricing strategies to ensure alignment with the value delivered.