In episode 2 of the 1st100k Podcast series Dr. John Luo interviews Shannon Shallcross CEO of BetaXAnalytics, who seeks to use data to drive health care reform and Adam Perlman, Founder of MrPearl11, a successful 3rd party online marketplace. Listen as they talk about why they started, how to create a "culture" at work and what traits they look for in a potential candidate. Listen and learn people.