Wel­come to 204 Rise, the pod­cast that unveils the extra­or­di­nary sto­ries of Win­nipeg’s local heroes. In this week’s episode, we had the priv­i­lege of sit­ting down with the vision­ary founder of Black Label Builds and the New Car Sales Man­ag­er at St James Volk­swa­gen, Brock Dennison.

Join us as we nav­i­gate through the intri­cate details of Brock­’s life, a nar­ra­tive of resilience, trans­for­ma­tion, and the birth of an empire cen­tred around cus­tom cars and trucks. Brock shares with us the pro­found turn­ing points that shaped his jour­ney, illus­trat­ing how he con­vert­ed life’s strug­gles into bound­less motivation.

In this grip­ping con­ver­sa­tion, Brock recounts a piv­otal moment when a near-fatal motor­cy­cle acci­dent became the cat­a­lyst for a mon­u­men­tal life shift. Dis­cov­er how this trans­for­ma­tive expe­ri­ence led him to embrace a new path — one dri­ven by a pas­sion for cus­tom cars and a ded­i­ca­tion to the art of sales. We delve deep into the mind­set that has pro­pelled Brock to suc­cess — an unwa­ver­ing com­mit­ment to hard work and a res­olute rejec­tion of excus­es. This episode is not just about entre­pre­neur­ship; it’s a pro­found explo­ration of the phi­los­o­phy that excus­es yield no results, and that the pur­suit of one’s pas­sion can turn adver­si­ty into triumph.

Brock Den­nison’s sto­ry is a tes­ta­ment to the pow­er of resilience, self-rein­ven­tion, and the relent­less pur­suit of dreams. As the New Car Sales Man­ag­er at St James Volk­swa­gen, he con­tin­ues to carve a path of excel­lence in the auto­mo­tive industry.

Join us on 204 Rise for a mind­ful and insight­ful episode that offers a glimpse into the world of entre­pre­neur­ship, sales, and the art of turn­ing chal­lenges into triumphs.

Sub­scribe now to be part of our com­mu­ni­ty and con­tin­ue ris­ing togeth­er, right here in the heart of the 204.

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