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Nailed It

Nailed It

Released Thursday, 28th March 2024
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Nailed It

Nailed It

Nailed It

Nailed It

Thursday, 28th March 2024
Good episode? Give it some love!
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Episode Transcript

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0:04

Welcome to Aaron Manke's Cabinet of Curiosities,

0:06

a production of iHeartRadio and Grimm and

0:09

Mild.

0:12

Our world is full of the unexplainable,

0:16

and if history is an open book, all

0:18

of these amazing tales are right

0:20

there on display, just waiting

0:22

for us to explore. Welcome

0:26

to the Cabinet of Curiosities.

0:36

The Black Hand, the Wise Guys,

0:39

the Cosa Nostra. The Italian

0:41

Mafia has gone by many names over

0:43

the years. Even though it's become a staple

0:46

of American pop culture, the real

0:48

organization feels as hard to pin down

0:50

as it's ever changing nicknames. But

0:53

one thing we know for sure is that the mafia

0:55

got its start in Sicily, an island

0:57

off the southern coast of Italy. It grew

1:00

from several small groups of criminals into

1:02

a kind of shadow government, controlling

1:04

trade and finances across the island.

1:07

But how did the mafia get that power

1:09

in the first place. Well, the answer is

1:11

small, yellow and surprisingly

1:14

sour. For hundreds of years,

1:16

Palermo, the capital of Sicily,

1:18

was called the Concadoro, which means

1:21

the shell of gold, not because the

1:23

region was very rich. In fact, the people

1:25

of Sicily were historically very poor,

1:28

and not because of any vacation ready

1:30

golden sands. The people there were

1:32

much too concern with subsistence farming

1:34

to go to the beach. No, the shell

1:36

of gold refers to the trees that surround

1:38

the region, or more specifically,

1:41

the golden yellow fruits growing on

1:43

those trees. Palermo, as it turns

1:45

out, is the perfect place to grow lemons.

1:49

Until the late seventeen hundreds, Sicilian

1:51

lemons had been treated as an exotic

1:53

ingredient for cooking and not much

1:56

more. All that changed, though, when

1:58

one naval doctor had a medical breakthrough.

2:01

The doctor, James lind had been looking

2:03

for a way to prevent scurvy from killing

2:06

his sailors. Scurvy would cause his

2:08

patients to become weak, they would develop

2:10

sores all over their body, and sometimes

2:12

their teeth would even fall out. Today

2:14

we know scurvy comes from a lack of vitamin

2:16

C. Back then, James Lynde

2:18

had no idea what was causing it. All

2:21

he knew was that giving sailors citrus

2:23

fruits seemed to help, especially limes,

2:25

oranges, and lemons. By

2:28

seventeen ninety five, James Lynn's idea

2:30

had caught on and the Royal British Navy

2:32

ordered gallons of lemon juice to be sent

2:34

out with each ship. Suddenly, the golden

2:37

shell didn't just refer to the trees.

2:39

It also meant the money flowing into Sicilian

2:42

lemon growers. But as you might expect,

2:44

new cash couldn't fix old problems.

2:46

Sicily in the eighteen hundreds was a hard

2:48

place to live and even harder to govern.

2:51

Bandits wandered the roads, and local

2:53

magistrates couldn't be counted on to protect

2:55

their citizens. With so many living

2:58

in deep poverty, people would do any to

3:00

feed their families, including stealing

3:02

the lemons. Citrus growers needed

3:05

someone to guard their crop, which is where

3:07

local groups of unemployed men saw

3:09

their opportunity. At first, they

3:11

offered protection. It seems simple enough,

3:13

right the grower would hire them and they would

3:15

patrol the lemon groves at night, chasing

3:18

off would be bandits. Pretty soon,

3:20

this protection they offered seemed more like a

3:22

threat. If growers didn't pay them,

3:25

they might steal the lemons themselves,

3:27

and in some cases the money still

3:29

wasn't enough. Why work to protect

3:32

the lemons for a pittance when they could make

3:34

a fortune selling the fruit. Instead, the

3:36

Protectors began working as middlemen

3:38

between growers and exports, hiking

3:41

up the prices and taking a big slice

3:43

of the lemon pie for themselves, and

3:46

the growers were stuck. Sicily

3:49

had only just become part of the Kingdom of

3:51

Italy, and many Sicilians saw

3:53

the far away government in Rome as oppressive

3:55

outsiders. At least with their protectors,

3:57

you knew who you were dealing with, so

4:00

the bandits of the so called Protectors

4:02

ranged across the island. The local

4:04

term for these organized groups of criminals were

4:06

men of honor. Since they all had a certain

4:09

bravado, people started calling them the Sicilian

4:11

word for swagger, mafia.

4:14

The mouth puckering roots of the mafia

4:17

also helped its expansion over the next

4:19

century. The mafia got its tentacles into industries

4:21

all across Sicily, from growing

4:23

wine, grapes and wheat, to manufacturing

4:26

and even local government, but the big

4:28

money maker was always lemons.

4:31

In the early nineteen hundreds, Sicily got

4:33

some new competition. It turned out that Florida

4:36

also had the perfect conditions for citrus

4:38

growing, and Florida oranges, lemons,

4:40

and limes flooded the market, tanking

4:43

Sicily's economy, thousands

4:45

of Sicilians left the island looking

4:47

for a new life in the United States. The

4:49

mafia needed a new revenue stream,

4:52

so they two headed to the land of opportunity,

4:55

and if Martin Scorsese's movies are

4:57

anything to go by, they found it

4:59

in abundance. Today, the Sicilian

5:02

Mafia is known and feared around

5:04

the world. They're the stuff of silver

5:06

screen legends and real life tabloids.

5:09

But they got their starts in the humble citrus

5:11

groves of Palermo. When a gangster gave

5:13

a grower an offer he couldn't

5:16

refuse. You

5:30

know, some days you just need a little reward.

5:33

To keep you going. I'm not talking about something

5:35

big, more like life's little luxuries.

5:37

For some people, that might mean a coffee from their

5:39

favorite shop. For others, a new video

5:42

game that they've been wanting to play. Many

5:44

people find their little bit of luxury at

5:46

the nail salon. It's an affordable way

5:48

to relax and get a bit of pampering in

5:51

and if they're in the US, there's a good chance

5:53

the nail technicians sitting across from them

5:55

is Vietnamese. In fact, nearly

5:58

half of all American nail salons have

6:00

Vietnamese owners. The reason why

6:02

it might surprise you. It's one that goes

6:04

back fifty years to an actress

6:07

named Natalie. Natalie had

6:09

never been one to stand by when someone

6:11

needed help, so in nineteen seventy

6:13

five, when she saw thousands of Vietnamese

6:16

people fleeing their country after saigonfell,

6:18

she knew she had to do something. True,

6:21

she hadn't started out as a humanitarian.

6:24

In fact, for most of her life she was a

6:26

performer, first a model and then an

6:28

actress in the nineteen sixties. After

6:30

that, she was an animal rights activist, turning

6:33

her home in California into a wildlife

6:35

sanctuary for lions and tigers in

6:37

nineteen seventy two. But by seventy

6:40

five she was at a military base in

6:42

northern California, voluntaring to

6:44

help refugees start a new life in the United

6:46

States. Her first task to

6:48

help twenty newly arrive Vietnamese

6:50

women find jobs. To

6:53

say this group of women had been through the ringer

6:55

would be an understatement. Back

6:57

home, many of them were wives of military officers,

7:00

others worked for US military intelligence.

7:02

They'd gone from comfortably middle class

7:05

to crammed into military barracks. They

7:07

were in an unfamiliar country with an unfamiliar

7:10

language, food, and culture. Many

7:12

had been separated from their husbands and children

7:14

in the chaos, and now, with Natalie's

7:17

help, they had to start entirely

7:19

from scratch. To help them, Natalie

7:21

brought in seamstresses, typists and

7:23

anyone she could think of to train these women

7:25

in good paining jobs. But it wasn't

7:27

the lessons that excited them. It was Natalie's

7:30

nails. During the sessions, several

7:32

women kept admiring how long and elegance

7:34

her Beverly Hills style manicure was,

7:37

which gave Natalie an idea. In

7:39

the nineteen seventies, manicures and pedicures

7:42

were inexpensive luxury, reserved

7:44

for the wealthy women who could afford them.

7:46

A good nail technician could make a lot

7:48

of money, and they didn't need to be fluent

7:50

in English to get started. Natalie

7:52

flew her personal manicurist up from Beverly

7:55

Hills and enlisted the help of a local

7:57

beauty school. She made sure the trainers

7:59

emphasize expensive beauty techniques

8:01

that would attract clients with more money to spend,

8:04

and just a few weeks later, twenty new

8:06

licensed nail technicians joined the workforce.

8:09

And those twenty women that Natalie helped move

8:11

to Vietnamese neighborhoods all across the country.

8:14

Seeing how well they were doing in the nail business,

8:16

more and more of Vietnamese immigrants wanted

8:18

to do the same. One couple, Dm

8:20

and Ken Newin saw the perfect opportunity.

8:23

Back in Vietnam, Dm had been a Navy

8:26

commander while Kien was a hairdresser.

8:28

Now living in Garden Grove, California, they

8:31

were having trouble finding work. When

8:33

Kien's friends returned from training with

8:35

Natalie, they realized that for Vietnamese

8:37

immigrants, the nail industry was the new

8:39

frontier. Someone just needed to lead

8:41

the charge. So they opened up

8:43

the Advanced Beauty College in Garden

8:46

Grove, offering manicure and cosmetology

8:48

training in English and Vietnamese. Today,

8:51

the Advanced Beauty College has trained thousands

8:53

of nail technicians, most of which have

8:55

been Vietnamese. And when you

8:57

step back and look at it, these nail technicians

9:00

didn't just make over their clients, they

9:02

also made over an entire industry.

9:04

You see back in the nineteen seventies, a manicure

9:07

might run you fifty whole dollars, which is

9:09

the same as nearly three hundred dollars today,

9:11

which made it a relatively unattainable

9:14

luxury. But Natalie's nail trainees

9:16

saw a niche affordable manicures

9:18

for working women. But by cutting

9:21

prices and expanding to working class

9:23

neighborhoods across the country, the nail

9:25

industry exploded. For the first

9:27

time, you didn't have to be a Hollywood

9:30

actress to get your nails done, all

9:32

thanks to Natalie Hedron, who admittedly

9:34

was a Hollywood actress, as is by

9:36

the way, her daughter and granddaughter

9:39

Melanie Griffiths and Dakota Johnson.

9:45

I hope you've enjoyed today's guided tour of

9:47

the Cabinet of Curiosities. Subscribe

9:50

for free on Apple Podcasts, or learn

9:52

more about the show by visiting Curiosities

9:54

podcast dot com. The

9:57

show was created by me Aaron Manky

9:59

and partnership with how Stuff Works. I

10:02

make another award winning show called

10:04

Lore, which is a podcast, book

10:06

series, and television show, and you

10:08

can learn all about it over at Theworldoflore

10:11

dot com. And until next

10:13

time, stay curious,

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