Figuring out your mission, vision, a purpose is the #1 most important thing you can do to get the customers you want and a team that will help your business be successful. We’re peeling back the curtain today and going through a 3-part process using Alex’s company, NamasteAsFuck.

From day 1 Alex has been crystal clear about who her company serves and why. This helped her attract the right customers, build a huge community on Instagram, and attract a group of badass ambassadors that help her business grow. None of this happened by accident, and we want to show you how you can do it too.

Join us for this very real convo about how building a brand is more than just creating a logo, but actually a process you can go through to make sure you create a company (and life) that matters to you.