Listen in as I talk with Ali about how to create a company that when customers tell other people about it, they don’t say they “like” it. They say they “love” it.

I think one of the toughest things about designing your future upon graduation is actually taking the time to do it.

Especially after 3-4 years of no money coming in.

Especially when the people around you seem to have a plan.

Especially when you have had such focus on education and learning that you have lost touch with that person in the mirror.

Perhaps you have no idea what you want in your immediate future. Or even 5 year future.

But here’s the thing. That is exactly why you should take the time to explore. 

To ask yourself the tough questions. What DO you like? Those favorite patients you treated in student clinic? What made them so likeable? Are those traits or characteristics something you want to see more in your practice? 

What cases, treatments, modalities, and classes light you up from the inside? What do you find yourself talking about with regards to Chinese medicine?

If you do the work in the beginning, if you envision the feel, the experience and the soul of your practice, it will act as a magnet for those defined elements that bring you joy. You will be creating an experience for your patients that no other practitioner can. 

Today’s Guest

ALISON TAYLOR, CO-CEO OF JANE

Ali began her entrepreneurial journey by opening a multi-disciplinary healthcare clinic called Canopy in 2011.  Running and owning a small business taught Ali the foundations of business along with a deep empathy for the life of a small business owner.  In 2014, Ali and co-founder Trevor, launched a new business called Jane.  Jane, a software built originally for Canopy that offered Online Booking and Electronic Charting,  is now being used by over 100,000 practitioners around the world to run their practice.  Ali continues to lead this scaling tech company as Co-CEO of a team of 350 staff on our mission to “help the helpers”.

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You’ll learn

• WHY IT IS SO IMPORTANT TO HAVE MISSION, VISION, VALUES STATEMENT
• HOW ALI AND TREVOR STARTED THE COMPANY AND WHY.
• WHY IT IS IMPORTANT TO CREATE A POSITIVE CUSTOMER JOURNEY.
• HOW THE NAME “JANE” WAS CHOSEN.
• HOW ALL OF THIS RELATES TO YOU AND YOUR PRACTICE!

Resources

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