Podchaser Logo
Home
Auto marketing during the pandemic

Auto marketing during the pandemic

Released Thursday, 4th June 2020
Good episode? Give it some love!
Auto marketing during the pandemic

Auto marketing during the pandemic

Auto marketing during the pandemic

Auto marketing during the pandemic

Thursday, 4th June 2020
Good episode? Give it some love!
Rate Episode

Allyson Witherspoon, VP of marketing communications and media at Nissan North America, on how the automaker responded in the early days of the coronavirus outbreak and what it is doing now to restore buyer confidence. She also weighs in on online car-buying and why she thinks it’s here to stay. Plus, she shares management tips she learned while working in Japan.

Show More

Unlock more with Podchaser Pro

  • Audience Insights
  • Contact Information
  • Demographics
  • Charts
  • Sponsor History
  • and More!
Pro Features